All Blog Posts Tagged 'Facebook' (217)

Google+ and the Future of Social Media Marketing

What is Google+?

Google+ is the latest social networking service that lets users create a personalized online profile to interact with the people in their lives. The idea is to build upon what’s already available from social networking services like Facebook and…

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Added by Richelle Farley on August 24, 2011 at 5:30pm — No Comments

Facebook Allows For Ad Targeting by Zip Code

Until now, Facebook has allowed advertisers on their platform to target users based on age, sex, interests and location (country, state, and city). In order to drill down even further, Facebook now allows users to target their ads by zip code as well.

When creating your Facebook ad, just add the zip codes that you would like to target. Unlike Google AdWords, you can't use a radius to target further, so make sure that you are including any zip codes from which your…

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Added by Ali Amirrezvani on August 19, 2011 at 4:42pm — No Comments

Facebook Marketing Tips for Car Dealers

Michael Tyman of Professional Success, Inc. is a leading consultant who works directly with car dealers to help improve their sales and marketing processes. He views…

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Added by Richelle Farley on August 18, 2011 at 5:30pm — No Comments

5 Exciting Ways to Use Social Media to Leverage Your Brand in the Automotive Industry!

Social Networking is still in its infancy stages. Still, the interaction between web browsers and the opportunity to grow your brand is extremely exciting. As the President of Fixed Performance, we specialized in automobile…

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Added by Rob Gehring on August 11, 2011 at 10:33am — No Comments

Google +1: Now in PPC Ads and Affecting Search Engine Ranking

I've been seeing the Google +1 button appearing on more and more websites since it was released a few months ago. Recently, I've even seen it as an option for paid search ads.

If I perform a search while signed into my Google account, the +1 button appears as a part of the actual PPC ad.

This seems to be the exact same thing as giving users…

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Added by Ali Amirrezvani on August 9, 2011 at 4:53pm — No Comments

Creative Approach to Become Liked on Facebook

The Manus Group is not exactly a highly recognized brand like Toyota or Chevrolet. You might be in the same boat or your might just want to stand out from the other name brand dealer down the street. Social Media Marketing is about standing out and being popular. Yes, it takes us all back to those high school days where some of us excelled at…

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Added by Stephanie Young on July 27, 2011 at 10:30am — 8 Comments

Facebook Recommendations

Looks like Facebook is getting in on the reviews game. While checking in on the DealerOn Facebook page today, I noticed a new tool that I think auto dealers may want to keep an eye on. Expanding on the simple "like" button that seems to be everywhere, Facebook now lets users leave recommendations for business pages.

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Added by Ali Amirrezvani on July 14, 2011 at 12:59pm — No Comments

Social Networking as a Business Development Tool

Marketers are experimenting with using the Social Networking sites for proactive marketing through building targeted niche networks and business development communities. As a result, Social Networking has become as much a part of your corporate brand as your website. Not sure Social Networking is right for your organization? …

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Added by Stephanie Young on July 6, 2011 at 12:00pm — 13 Comments

Toyota -- Too Clingy?

Remember that girlfriend or boyfriend that was just too clingy for you? Insecure, always seeking approval, or going overboard in trying to make you happy? Or worse yet, one date, and the person treats the relationship as if you're married.

Apparently, Toyota has the same problem -- only it's the one in the relationship being overly clingy, according to Stanley Bing, columnist for Fortune magazine.

He recounts in his latest column,…

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Added by Cliff Banks on May 13, 2011 at 11:51am — No Comments

"Old School" & "New School" Marriage: Combining Direct Mail & Social Networking.

Gauges April Newsletter: Old School & New School Marriage: Combining Direct Mail & Social Networking

Added by Liz Krewson on April 5, 2011 at 1:11pm — No Comments

Embracing the Social Media Evolution

Running a successful social media campaign in the automotive industry, or any industry for that matter, involves keeping an eye on the website updates and improvements. With that said, Facebook has recently released its update on the comments plugin which can offer you some exciting features for your dealership's business page.

These features include threaded comments, moderation controls, and being able to sync comments to your Facebook page. The ability to synchronize your comments… Continue

Added by Paul Potratz on March 3, 2011 at 10:30am — No Comments

How your dealership can profit from the 2011 Consumer Trends - Part 1

According to research of http://trendwatching.com the year 2011 will have changes in consumer behavior which screams for a change in business behavior and attitude as well. No more Business as Usual please, when you want to keep the edge.

Here are the first three points trendwatching.com is pointing out of the eleven findings

1. Consumers will look for more realness and… Continue

Added by V.J. on January 9, 2011 at 11:00am — No Comments

Social Media Index for Dealerships

A great Social Media Campaign for Automotive Dealers requires a bunch of essential components. There’s more to a Social Media Campaign than to have your dealership’s profile created on a billion networking sites. After reviewing a bunch of Social Media Index results for dealerships across the country I’m starting to see what separates great Social Media Campaigns from mediocre ones.

Car…

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Added by Paul Potratz on December 10, 2010 at 5:04pm — No Comments

Mixing Up Your Automotive Marketing on Facebook

Automotive Marketing on Facebook creates the possibility to build relationships in your local community. We say that “Facebook is a cocktail party” and urge dealerships treat it as such. It is important to build the number of likes that your public page has, but that doesn’t

mean that you have to do it on your own.

Creating social relationships with other businesses such as restaurants, not-for-profits, colleges and other local businesses and…

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Added by Paul Potratz on December 1, 2010 at 10:00am — No Comments

What Dealerships Can Expect from Facebook's "Modern Messaging System"

Automotive Dealers looking to connect with Car Buyers using Email Marketing or Social Media Marketing might want to take a look at Facebook’s "Modern

Messaging System." This new Messaging Platform uses @facebook.com

addresses to allow users to send messages to people using conventional

e-mail and Facebook urges that their new messaging system is…