What do you need for the Growth on the Fixed Side of your business?

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The past four months I have spent more time engaging in social media activity than ever before. I am fairly new to this phenomenon but have fully embraced it! From Facebook and Twitter to dealerelite.net, I enjoy pushing my content (Fixed Performance Inc.) to these different social media platforms. 

 

Writing and…

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I am thankful to have had the opportunity to work at my past location for five years. That opportunity allowed me creative freedom to make a substantial difference in the betterment of the automotive industry. 

Although I finished 2010 with an 87.8% retention rate; which happened to be the highest first year retention in the entire Nation for the Nissan Corporation, I realized several months ago that I had taken the store as far as I was able to take it.

In those 5…

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It’s the end of February. Are you happy with the results you achieved this month? Is your year on track to be better than last year? Are you concerned or content? Lets review 3 possible answers and see which one fits you.



For you the month of February in the Service Department was Great! You hit the Goals you set for HPRO, EFL and Profit Margins! Your CSI has never been better! Overall, you could not have done any more. Congrats! And, March looks like it is going to take off as well!… Continue

Still not too late to sign up. Send an email to freetraining@dealerprotraining.com for phone access and workbook.

Make 2011 the Year of Results!

In 2011 there won’t be a lot of time to stand around because everything is faster.



If you are waiting around waiting for someone to tell you “Hey…you…yes you…get some new skills!” then you are about to get run over like an empty paper cup on a New York city street there pal.



This is part 5 in a series on Leadership for 2011.



2011 will be exciting and challenging, no doubt about it.



Car sales are up, RV sales are up…and people are starting to recover… Continue

DealerPro Blog

Once in a while a great deal comes along. Your friend has tickets to the game at half price…you find the golf clubs you want on sale at 40% off…the caterer for your daughters wedding throws in two bottles of champagne for the wedding party… great deals come in all shapes and sizes.

This is a great deal.

DealerPro Training Solutions is sponsoring 10 Training Sessions covering topics…

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Don Reed, CEO of DealerPro Training Solution is scheduled to present "Implementing The Four Essentials To Service Absorption" at the NADA Convention in February 2011. There are four seminars to choose from.

Friday February 4th@1:30pm in Room 2018 West.

Saturday February 5th@1:00pm in Room 303 South Esplanade.

Sunday February 6th@11:00am Room 2016 West.

Monday February 7th@8:30am Room 2016 West.



Don has been a Top 10 NADA Convention Speaker since 2007. He…

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In the Dealership we can find ourselves in a position where we are Managing more than Leading.



Typically, as the level of responsibility grows, so grows the level of administrative duties. These administrative duties include responsibility for how much to spend on light bulbs for the showroom floor to changing the shop supplies vendors.



Everything in the Dealership somehow manages to come across your desk, right?!



This is part 3 in the Leadership for 2011… Continue

The personnel in your Dealership are looking to you for direction. They are in need of someone to emulate and follow.



This is part 2 of a series on Leadership for 2011.



In the first post I told you about a training visit and seminar I conducted and how I found a Leadership module hanging on the wall that I thought was one the best I have seen.



The second concept that was written on that poster was…



”Model The Way.”



What it means is that as a Leader,… Continue

Two friends are out hunting, and as they are walking along they come upon a huge h*** in the ground. As they approach it they are amazed by the size of it.



The first hunter says “Wow, that’s some h***; I can’t even see the bottom. I wonder how deep it is.” The second hunter says” I don’t know, let’s throw something down and listen and see how long it takes to hit bottom.”

The first hunter looks around and spies an old automobile transmission lying in the grass. He tells the… Continue

I am constantly surprised at what people say when the answer they are seeking is the obvious one, it's simple and they don't accept it.

It's kinda like the Customer who is buying a car and you hit them right on the number on the first pencil... they look at you like you are screwing them! "It can't be this easy" they are thinking or "I'm paying too much."

In Fixed Operations it's the same. If a Customer needs a repair done and you go back to them with a repair that obviously…

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In our world there is a constant search for “better.”



Better personnel, better systems, better procesess, better sales…you get the idea.



Is there “better” out there in Fixed Operations?



Sure. In recent years software and computers have made getting every conceivable report possible and as easy as a press of the button.



Software applications like ASR Capture from Reverse Risk is a prime example. Here is an application that does nearly everything that old… Continue

Have you had a 'Perfect Day" recently?



You know, where everything just seems to come together.



Customers seem to be in a great mood. Technicians and Parts are not arguing at the back counter. The Owner comes in and smiles at you for no particular reason.



Just a great day.



And then you ask yourself "Why isn't everyday like today?"



I can tell you what the difference is.



Daily Goals.



When you have Wrtten Daily Achievable Goals your day… Continue

When you drive by a Midas, Jiffy Lube, Wal-Mart Service Center, Grease Monkey, Pep Boys, or whatever in your market and see a vehicle that’s your brand, do you ever wonder? Wonder if your dealership sold it… and why is that vehicle not in your service department since it is your…

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The number one area that your Customers would like you to improve in is… Communicating with your Customers.



Most of you reading this would say “We do communicate with our Customers all the time! We call them; we send them emails…why we even have a monthly newsletter that we send out. What more could they possibly want?”



Maybe…just maybe…they might want you to communicate with them the way they like to be communicated with…whaddya think?



Have you asked your Customers… Continue

Getting profitable. Wow. How cool would that be?



You come into the store the first day of the month, open the door to your office, turn on the lights, sit at your desk and open the drawer that you keep your last months financial statement in and read through it until you come to the page that has the final numbers....and you smile a little self satisfied smile....when you realize "we paid all of our bills before we even opened the door this morning."



Sounds like a science… Continue