When our oldest son was about three, my wife and I told him we would paint his room any color he wanted.  His top two choices were a medium blue and yellow.  Not just any yellow, but yellow like Play-Doh yellow.  He settled on the yellow.  Frankly, I couldn’t imagine that any of us would want to live with that color for too long and that I would end up repainting soon.  So I…

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Everyone I talk to seems to have their own conception of what the 80/20 Rule is all about, but very few people in the retail automotive business fully understand its dominant principles and how they should be applied to our business. Nonetheless, I’m a believer that the 80/20 Rule can and should be used by every sensible person in their daily life. The successful utilization of this principle can multiply the profitability of auto dealerships and the effectiveness of any…

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Tips & Tricks to Power Selling on eBay Motors

Would you pay $80 to get a targeted audience of generally between 200 to over 1000 potential qualified clients to view one specific vehicle in just 10 days? The often overlooked eBay motors is the tool that will accomplish this but it will take hard work and an out of the box follow-up processes to close…

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If you think you can, you are right!   If you think you can't, you are right too!

I was in a dealership the other day and the lowest producers had every excuse in the book for not having a good August.

It was too hot, it was too windy, it rained too much, the state was working on the highway, it was too dusty, customers just wanted to shop, etc etc.

The highest producers who sell 20-30+ a month arrived at the dealership early, planned their day, smiled…

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We are compiling a list of Google+ accounts for anyone in the automotive industry. Testing shows that Google+ relies almost entirely on quality rather than quantity which makes it extremely important to network properly.

This is extremely important. Getting involved requires nothing, but the benefits (particularly by 1st quarter of 2013) can be dramatic.

It's not Facebook. Despite…

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I have been a member of this site as well as ADM for a few years. I'm not one of those Internet directors/managers that sets the world on fire. I'm just a guy who goes to work, and tries to get my team to do the best they can.



I can honestly say, that neither my team or myself could have been successful if it had not been for some great thought innovators that are major contributors to both sites. As I said earlier, I'm not the greatest, I don't know everything, and I don't pretend… Continue

Let’s see… We demand the following… Correct?

1. We expect terrific meet and greet, power handshakes and hugs. Real effort.
2. We anticipate, fantastic fact finding, customer information, trade, decision makers, all finance understanding.
3. We believe in tremendous walk-around, complete features and benefits and explained with…

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You knew retail was changing, right?  Who is ahead of the game at retail today are those staying ahead of Consumer Changing Habits.  “The next five years will bring more change to retail than the last 100 years” says Cyiac Roeding, CEO of Shoptick.  “Within 10 years, retail as we know it will be unrecognizable”,…

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One day a received a call from Paul Sansone Jr., a well known name in the New Jersey car business.   He operates a dealership near my offices and he reached out to tell me about a new product he was developing for car dealers.   I love entrepreneurial passion and Paul has leveraged his lifelong experience in the automotive industry with a cool new…

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So you’ve been searching for that hilarious photo your buddy put up on Facebook last week, or you can’t seem to find that one picture from his cookout last year but you know it’s there. Not to worry thanks to Bing we now have the ability to search for photos shared by your Facebook friends. For a while now Bing has been integrating Facebook into their…

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As I watch my students experience success in their own businesses (building their business within the dealership) during the past six months, I'm reminded that while success takes hard work and determination, there are also some stepping stones you can provide for yourself along the way that can make all the difference in the world between experiencing…

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