All Blog Posts Tagged 'general' (77)

What Service Managers Don’t Know and Why it Could Hurt Them

Industry experts predict that manufacturers’ will continue to double-down on service warranty audits. After all, chargebacks are an additional source of revenue that is sorely needed now. 

Every service manager should take special note of this prediction. Here’s why:

  • It is the…
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Added by Travis Peterson on October 12, 2020 at 9:55am — No Comments

Shifting to a Razor and Razor Blade Business Model

In the last seven years, new vehicle gross margins have declined from four percent to two percent. If that pace continues, profit margins will be wiped out by 2025. It appears that the front-end grosses dealers enjoyed 10 or 15 years ago are never coming back.

 

F&I profits have made up for some of these lost profits, but this trend is not…

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Added by Scot Eisenfelder on July 12, 2019 at 9:26am — No Comments

Parts Sales: Money Doesn’t Grow on Trees

At one point in time or another, we’ve all heard someone in our lives tell inform us that money doesn’t grow on trees. And they would be right. Technically.

 

The facts are, however, that the phrase started because sometimes there is money (revenue) that is simply waiting to be taken by businesses. There are a lot of revenue sources in dealerships and while those sources haven’t changed much in a century, the way in which dealerships can harvest…

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Added by Todd Smith on September 13, 2018 at 9:57am — No Comments

Maximizing Co-Op for a strong Q4 – 4 Questions to ask your vendors

With the fourth-quarter in sight, now’s the time to be planning for ways to end the year strong and insure you maximize your dollars and their effectiveness.  One way is to make sure you evaluate how you maximize OEM reimbursements and move more inventory.  Co-op funds can substantially improve a dealer’s ROI by reimbursing up to 50% of your marketing spend.   Think about…

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Added by Chris Martin on September 7, 2018 at 10:18am — No Comments

Stop Chasing Squirrels: The More You Know, the More You Sell

Henry Ford was once asked why he visited his executives rather than having them come to his office when problems arose or he needed questions answered. “I go to save them time,” said Ford. “I’ve found that I can leave the other fellow’s office a lot quicker than I can get him to leave mine.” Ford knew the necessity of gaining information.[1] He also knew…

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Added by Todd Smith on August 30, 2018 at 10:02am — No Comments

Great Lessons From Historical Mistakes

The automotive industry is changing with self-driving cars, companies such as Uber entering the field and the decline of oil-dependent vehicles.  

 

To that point, I am sure many of you are familiar with the shocking stories and downfalls of three highly successful companies: Blockbuster, Kodak and Xerox.

 

So, what lessons can be learned from…

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Added by Ujj Nath on July 24, 2018 at 9:56am — No Comments

How Small Dealers Can Win the War Over Size

If you have been paying attention to industry trends I am sure you have noticed the ever-increasing gap between the size of smaller dealerships and large auto groups. Groups are swallowing up smaller dealers left and right as they continue to grow.

 

Of course, size matters when it comes to many things in the dealership world and the consolidation of the…

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Added by Ujj Nath on June 11, 2018 at 9:35am — No Comments

Another Big Disruptor is Joining the Automotive World

As an industry, we’re witnessing the largest shift and money grab in history -- from the likes of Carvana, Blinker, and Fair, to the possible entrance of Amazon into car buying.

 

And now, another huge retail company has decided to jump in… but in a way that dealers may be overlooking.

 

Walmart recently launched a used-car buying service in…

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Added by Ujj Nath on April 17, 2018 at 9:39am — No Comments

Don’t Eat Tomato Soup with Chopsticks

As a dealership there are many ways you can identify if…

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Added by Mike Gorun on January 23, 2018 at 10:01am — No Comments

Buck the Marketing Status Quo

Far too frequently those in charge of dealership marketing decisions rely on one of two things: peer conversations/feedback, or data from a vendor showing results from a comparable dealership.…

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Added by Ben Hadley on January 11, 2018 at 9:59am — No Comments

Your 2018 Budget: Volume and Gross Budgeting for Sales

How is your budget shaping up for 2018? Having fun yet? This is the second part in a series of blogs on how to create a budget that will help you achieve your growth goals. In Part 1, I shared tips on how to do a SWOT analysis. This installment will tackle…

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Added by Kip Miles on December 29, 2017 at 12:25pm — No Comments

Don’t View Questions as a Weakness

A recent article on…

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Added by Mike Gorun on December 26, 2017 at 9:30am — No Comments

Is Your 2018 Budget a Goal or a Wish?

Most dealers agree their goal every year is to grow their business. Without annual …

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Added by Kip Miles on November 30, 2017 at 9:55am — No Comments

The Essential Ingredient to Customer Loyalty

When it comes to customer loyalty, o…

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Added by Mike Gorun on November 28, 2017 at 9:25am — No Comments

Sometimes It’s the Small Things that Matter Most

In building customer loyalty,…

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Added by Mike Gorun on November 21, 2017 at 9:45am — No Comments

Master Video Fundamentals Before Going Social

When I talk to dealers about video marketing, one question I get asked a lot is "What about social?" In particular the marketing folks want to know what types of videos they should make to post on their social media platforms, which…

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Added by Timmy D. James on November 9, 2017 at 9:28am — No Comments

The Data Doesn't Lie: Shocking Discoveries In Automotive Attribution

Written by Steve White and David Metter…

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Added by Steve White on November 7, 2017 at 9:38am — No Comments

HOW TO SELL CARS IN 1939: Uncovered Documents Reveal Not Much has Changed...

| by David Metter

Could it be possible that the secret to selling cars in today’s multi-touch, exponentially data-driven society is exactly the same as it was prior to World War II? I know what you’re thinking. This is either a huge stretch or some sort of joke. However, recently…

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Added by David Metter on October 31, 2017 at 3:23pm — No Comments

ELEAD1ONE Releases Free eBook for Auto Dealers: Fix Your Phones & Boost Profit in Your Service Department

Atlanta, GA - October 31, 2017 -…

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Added by Bill Wittenmyer on October 31, 2017 at 9:08am — No Comments

ELEAD1ONE Inbound Call Center Delivers 70 Percent Service Appointment Set Rate for Gettel Automotive Group

Customer Experience Improvement Drives 15 Percent Increase in Fixed Ops

Atlanta, GA – October 23, 2017 - ELEAD1ONE announced today that its…

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Added by Bill Wittenmyer on October 27, 2017 at 9:30am — No Comments

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