Lizelle Landino recently joined The Moffett Company and serves as the Director of Digital Marketing. You can learn more about The Moffett Company  at …

The secret is stamina, rather than speed!!! 

• Take the approach to understand that every step is important, regardless of the time-of-day.
• First thing in the morning, lunchtime and five minutes before closing time.

Simplify with Synonyms…

While we all know that texting while driving is very dangerous, texting your consumers without consent may now be just as precarious.

The Telephone Communications Protection Act (TPCA) has recently been updated with new rules regulating the way your…

It's that time of year, again. We're going to eat a lot of different foods that we rarely eat the rest of the year and we're going to hear a lot of predictions about the future of marketing. The future, of course, is made up of a ton of digital marketing practices. Every year, it gets bigger. Every year, there are more options.

It can actually get…

This week's episode is "Always be prospecting". VERY powerful but simple ideas on how to prospect and sell more cars, more often!

Sean V. Bradley recently attended a Jim Ziegler Sales Management Workshop and was reminded of this simple technique to increase sales…

Does your dealership have a call monitoring solution in place?

Does your dealership consistently train phone skills?

Chances are if the dealership has a large advertising budget and a proper setup for a BDC the answer is "yes".  However, it is mind blowing to see how many dealerships in 2013 still do not pay attention to call monitoring.  I look at…

We are seeing the "Facebookification" of Twitter happening before our eyes. No longer will we see a nice, minimized feed of Tweets presented to us on our smartphones or computers with several Tweets lining top to bottom on the screen. We'll see pictures, ads, and videos taking up more space by themselves than three Tweets presented the old…

vi·su·al·ize  

v. vi·su·al·ized, vi·su·al·iz·ing, vi·su·al·iz·es

v.tr.

1. To form a mental image of; envisage: tried to visualize the scene as it was described.

2. To make visible.

In life and work, success begins with a goal. It could be losing weight, asking for a…

Don’t worry. Women will still rule on Pinterest for the foreseeable future. That part’s not going to change. What will change is that Pinterest is edging its way into the hearts and marketing marketing toolboxes of businesses around the world, whether they’re run by men, women, or both.

As a result, the balance of power is shifting ever-so…

At Fixed Performance we pride ourselves on helping dealerships reach their potential in fixed operations. We are now introducing our new sales training program.



ROI sales training program will simplify the all those hard to remember sales steps into three steps your team will actually retain, and use every day!



You may ask yourself why use Fixed Performance?



The answer is simple: Fixed Performa…

Understanding success or failure of marketing on Facebook can be broken down to the basic element: the post. Judging the effectiveness of your posts is clear and easy with Facebook Insights.

While the platform (finally) has a robust dashboard that allows users to dive deep into the effectiveness of their page, there are three numbers to…

No one likes to wash clothes, take a bath (don’t laugh some people don’t), or pay bills, but we would all agree it’s a necessity in life.  Although we may not enjoy the act, we enjoy the benefits it has to offer.  We love the smell of putting on a fresh t-shirt in the morning; we feel reenergized after washing off the funk of a hard-fought day and enjoy the ability…