Added by Paul Potratz on April 10, 2013 at 12:09pm — No Comments
Written by Mat Koenig CEO & Founder of KonigCo LLC. Learn more at www.konig.co
There are a million or more opinions on this topic and as my grandmother used to say: "Mathew, opinions are like…
ContinueAdded by Mathew Koenig on April 2, 2013 at 9:30am — No Comments
If you can't tell, I wrote this on an extremely empty stomach. But enough about me, let's talk about you and your success!
As a provider of dealership website solutions, it almost seems that there are two different categories of clients that I work with. Those that utilize the tools and resources made available to them to which…
ContinueAdded by Michael Cirillo on August 11, 2012 at 4:08pm — No Comments
As marketers, weʼre always looking for the hottest new thing to get our brand in front of people. For ages, we had signage and print ads, then we progressed into the auditory realm with the radio, then it was video ads on TV, and finally, the ultimate advertisers playground: the internet.…
ContinueAdded by Timothy Martell on July 30, 2012 at 9:02am — No Comments
by Adam Ross, Managing Director at Infinite Prospects - Online Solutions for Car Dealerships
ContinueThere are almost ONE BILLION registered…
Added by Adam Ross -InfiniteProspects.com on July 23, 2012 at 11:30am — No Comments
Hello Dealer Elite Members......
It looks like Auto Trader needs money much like Facebook did a while ago, and you know how that has gone so far!
As I travel around the country ans work with dealers on maximizing leads, traffic and driving more sales I have noticed more and more that dealerships are looking for "FREE" or low cost ways to promote their vehicles. Sites like Craigs's List and kijiji (Ebay), are currently changing the online marketing…
ContinueAdded by Ian Nethercott on June 21, 2012 at 12:30pm — No Comments
Boca Raton, Fla. - Black Book Online, the leading online vehicle trade-in sales lead generator, today announced an upgrade to its Activator™ platform with features designed to help automotive dealers generate more high quality trade-appraisal leads via mobile technology and social media.
New feature-rich…
Added by John Sternal on June 1, 2012 at 1:26pm — No Comments
Social Media is a growing element in daily life – but what about the consumer experience on social media with brands? Understanding where marketers can access the social space in an effective way is crucial to strengthening brand advocacy and generating interactions with shoppers and prospects.…
Added by Amanda Meuwissen on April 16, 2012 at 10:55am — No Comments
Lafayette, CO (PRWEB) April 04, 2012 - KPA’s Respiratory Protection Course has undergone a complete redesign so that collision centers, body shops, and dealerships go beyond meeting OSHA’s classroom training requirements, to increase the frequency of workers properly wearing respiratory protection on the job.
KPA’s Online Respiratory Protection Course fulfills OSHA’s annual classroom-training requirement for respiratory protection. The course covers how to select, wear, and maintain…
ContinueAdded by Patric Timmermans on April 4, 2012 at 3:41pm — No Comments
Added by Devon Peterson on March 26, 2012 at 1:00pm — No Comments
http://traffic.libsyn.com/sellingsuccess/AutoSuccess_228_-_Marsh_Buice.mp3 (19 minutes long)
In this week's podcast, we discuss how you can set yourself up for success on the sales floor. Sadly, selling has become a lost art-form. Many sales people approach their…
ContinueAdded by Marsh Buice on March 23, 2012 at 6:10pm — 3 Comments
Car shoppers often start their buying process online, and many don’t even step foot in the dealership until they are ready to purchase.
As important as it is to get a customer onto the lot to make that final sale, their experience on the internet is crucial.
Luca de Meo, the global head of marketing for the Volkswagen Group,…
Added by Amanda Meuwissen on March 5, 2012 at 9:43am — No Comments
How many ideas that get heard about the internet are really good ones? For most, the answer is: not many.
The focus of most internet endeavors on the table for dealers is on the wrong thing, and also the reason the results are unpredictable. For dealers they think the internet is a race to cut in the “up” line and have the first crack at the next customer. This is how we do it on the lot; but the reason you want to have the first crack at a customer –…
ContinueAdded by Andrew Myers on January 24, 2012 at 5:30pm — 4 Comments
Right now, automotive dealerships across the globe are seeking ways to sell more vehicles in a market that appears to be on the upswing. 2012 will see a majority of dealerships dedicating more resources to their …
ContinueAdded by Justin Braun on January 19, 2012 at 8:00am — No Comments
Are leads from live chat really leads?
If you are the general manager of a dealership that has never used automotive live chat service or software, you’re probably…
ContinueAdded by Justin Braun on January 5, 2012 at 11:53am — No Comments
You cannot manage what you can’t measure. As more and more consumers flock to your dealership website, you must focus your attention to optimizing the ease of which your prospects obtain information about you. …
ContinueAdded by Justin Braun on December 29, 2011 at 9:00am — 2 Comments
ActivEngage was honored to have its CEO and Co-Founder Todd Smith featured as a keynote presenter as the Ignite! Dealer Summit. Todd’s workshop highlighted more than 17 easy to use and powerful online tools and …
ContinueAdded by Justin Braun on December 14, 2011 at 9:00am — No Comments
I have a different perspective about online reputation and ratings for car dealers. It comes from my days working the line, selling cars, and from eventually managing stores that were consistently #1 in our market. Our team always knew they were a vital part of delivering an outstanding experience. The success…
ContinueAdded by Kathi Kruse on November 16, 2011 at 3:34pm — 2 Comments
First of all thank you for taking the time to take a look at my post this morning I appreciate it. The BDC experts work with a large number of dealerships all over the world and when I see something that works well I like to share it with the automotive community. I will be doing a more comprehensive post later this week. Here are some tips, which will help you Crush It on Craigslist, or other portals.
Tip One: Use some form of software that enables you to…
ContinueAdded by Ian nethercott on October 4, 2011 at 5:39am — No Comments
The world is getting smaller everyday and today's consumers have access to more information about your company with just a few clicks or taps on their computer.
To highlight the importance of all this check out the Zero Moment of Truth website with videos and an ebook to help you get the message out. http://bit.ly/nIM72o
Our company, Carfolks.com has been getting…
ContinueAdded by Mark Dubis on September 30, 2011 at 10:24am — No Comments
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