Consumer Confidence…

Do you ever call an organization’s customer service line and hope that you get someone on the phone that is friendly and willing to walk you through the process? I know that when I make…

When you call a business with the expectation of impeccable service, how long does a bad experience stay at the top of your mind? Do you recommend that business to friends and family? Do you go out of your way to frequent that business again? The answer is no, in fact it may even be an adamant no. You may even go out of your way to make sure to do the opposite, right? What experience are your customers having? Are your dealership phone skills where they should be?

Over the past two…

What is AI?   

Do we as auto dealers even know what that means? Or do we just want it because it’s the new HYPE!

When I think of the words AI, I think of (Jarvis) “That computer voice that I can talk to that knows the outcome of what I want to do even before I do”!  You know the computer that…

InteractiveTel, an innovator and leader in cloud-based customer interaction analytics, call tracking, and communications solutions, announced today it has been named the winner in the Fierce…

Most dealerships already find it difficult to recruit technicians. With the influx of warranty and safety recall repairs expected to increase, and as manufacturers pump out more electric vehicles, the need for experienced techs will explode. Some dealerships have found creative ways to recruit technicians – mostly for quick service – because they can be…

“How to Destroy your personal brand overnight”

What is a Personal Brand?

Your personal brand is how you promote yourself. It is the unique combination of skills,…

Interview with one of the best in the industry I had the opportunity to talk to Tim Kintz, Leader and Trainer of The Kintz Group.

Success. Relevance. Survival. The pandemic has changed everything about management in today’s business world. For the automotive industry and similar businesses that rely on…

Many dealers feel they need both a sales and a service BDC based on advice from numerous industry trainers. The thought process is that the sales BDC’s job is to set appointments for sales customers and the service BDC sets appointments for service customers. But what if you combined the two to create a single service BDC? Service is the largest percentage of…

We want you to be profitable and proud of what you do. We want you to have all the success that you deserve. We want you to know that it’s possible for you! That’s exactly why we started the video series, Ali Reda’s Road to Sales…

How to Become a Great Salesperson

1. Be a Critical Thinker

The best salespeople don’t simply rely on a script that dictates every step of how they should sell a

product or service, but rather they adapt or alter their sales pitches in accordance with the prospective

customer, time and place. This also means having the ability to think outside the box in challenging their

existing sales pitches and processes to reach higher levels.

2. Be…

Lehighton, PA, October 4, 2021 — Dealer World, a full-service advertising agency for franchise and independent car dealers, today announced that seasoned automotive industry sales leader Eric Gidney is joining the company as…

At the end of July 2021, a new law passed in Illinois requiring dealerships to pay retail rates to technicians for the actual time and labor it takes to repair vehicles that are under warranty. The justification being that technicians are highly trained workers and should be paid wages that…

In the last month or so, several automotive manufacturers have announced production cuts. One would think that is perhaps counterintuitive in the sense that, with a market severely lacking new vehicles, shouldn’t OEMs ramp up production rather than decrease it?

According to the…

What consumer doesn’t love the internet? It has been especially transformative for the automotive industry. Not only can shoppers compare vehicles, options, pricing, and availability with a click of the mouse, but they can also purchase the vehicle and have it delivered to their driveway.

The market disruption is in full swing, evident in the…

In a past blog, I talked about how dealers can capitalize upon customer moments in their video marketing strategies. This is an excellent tool for utilizing sales and service customers to acquire new ones without spending hundreds of dollars. A…

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Gooooooooood Morning! And thank you, again, for joining us in another video in the series, Ali Reda’s Road to Sales Success. Let’s get right to it! 

Last week, we talked about Carlos’ numbers in this…

During the pandemic, we’ve seen a dramatic decrease in the number of cars on the road as working from home has become commonplace. In fact, according to several sources, working from home may be here to stay. It decreases company expenses and, some researchers say, employees are actually more productive.

However, while driving dramatically…