All Blog Posts Tagged 'business' (181)

Make Sales Without a Sales Team

Does your business depend on making sales? Watch this video if you struggle with:

  • Finding the right sales team
  • Generating more leads from your website
  • …or you just want to make money!…

Continue

Added by Paul Potratz on May 23, 2017 at 4:33pm — No Comments

Set Up Your Next Event

Planning an event soon? If so, creating a Facebook event can help you get the awareness and RSVP's you're looking for. Whether your event is for work or play, Facebook will be a key factor to make sure your guests show up.

There are a few different ways to leverage Facebook for your upcoming event. Find out how by watching this week's Hard Facts!…

Continue

Added by Paul Potratz on May 19, 2017 at 2:25pm — No Comments

Stop letting people steal your ideas

Ideas are only the iceberg for what's really important in your marketing campaign. On this week's #ThinkTankTuesday, Dan talks about a time that he had a great idea and it didn't end up like he had planned. Watch the video to learn how to protect your brand new ideas!

We’d love to hear what you have to say. Comment below and follow us on…

Continue

Added by Paul Potratz on May 16, 2017 at 4:44pm — No Comments

[NEW VIDEO] Marketing Tools You're Forgetting

What do you do for a living? Whether it’s marketing or building a business, your business needs clients to survive.

If you’re wondering how to find new clients, this Think Tank Tuesday episode is for you. Click to see number 1 of my top 5 marketing tools that you’re probably not using. 

The best part is? This tool is nearly free. Watch now. …

Continue

Added by Paul Potratz on May 9, 2017 at 4:54pm — No Comments

Start Protecting Your Content

Someone reposted your Facebook video? Now you can take some of their ad dollars.

Facebook Rights Manager has been live for quite a while, but many are unfamiliar with it and how it's constantly trying to evolve to support online content and the rights they have. This week on Hard Facts, learn how to take control of your content.…

Continue

Added by Paul Potratz on May 5, 2017 at 11:44am — No Comments

Exciting news to share!

Proud to announce that Think Tank Tuesday is now on iTunes and iHeartRadio. Subscribe to Think Tank Tuesday and download your favorite episode!

iTunes:

https://goo.gl/mh9aLM

iHeartRadio:

https://goo.gl/45dlRO

We’d love to hear what you have to say. Comment below and…

Continue

Added by Paul Potratz on May 2, 2017 at 1:32pm — No Comments

Start making other people do live videos!

Ready to make your Facebook Live game even stronger? As a business, it’s important to have brand ambassadors or other individuals to help promote your products and content. With this latest Facebook update, you can do just that.

Facebook has given business pages the ability to add individuals as contributors without giving full admin access to the page. This will allow them to go live on behalf of your business page right through the Facebook…

Continue

Added by Paul Potratz on April 28, 2017 at 2:26pm — No Comments

Start Tracking Your Results

Do you measure up? We spend so much money on television, radio, coupons, and other broadcasting for our marketing campaigns that we don't have a ton of attribution for.

So how do we track these results? 

On this week's Hard Facts, Samantha is giving you a tip to better measure how your campaigns are performing. By using UTM codes and Google Analytics, you'll be able to decipher where your traffic is coming…

Continue

Added by Paul Potratz on April 21, 2017 at 4:49pm — No Comments

3 Easy Ways to Meet New Customers

It’s time to start getting comfortable with being uncomfortable. So many times we avoid networking opportunities and meeting new people because it can lead to uncomfortable situations.

But, on this week’s Think Tank Tuesday, I give you 3 easy ways you can meet your new and potential customers. …

Continue

Added by Paul Potratz on April 18, 2017 at 4:08pm — No Comments

Wake Up and Smell the Disruption!

While many companies have entered the retail automotive space trying to capitalize on the experience customers want but are not getting from dealers, the biggest threat is actually looming on the horizon: The Tesla Model 3.

 

Until now, Tesla has bucked the system while pushing its direct-to-consumer sales model. However, their past vehicles were limited in…

Continue

Added by Ujj Nath on April 13, 2017 at 9:51am — No Comments

Are women smarter than men?

Are women smarter than men? On this week’s Think Tank Tuesday, I discuss leadership and communication styles with Ali and Nicole, Marketing Communications Managers at Potratz. 

See how different communication styles can affect your team, leadership, and work environment. …

Continue

Added by Paul Potratz on April 11, 2017 at 5:28pm — No Comments

Go Fast and Break Things

The title of this blog post originated from a thought-provoking interview with Chad Mitchell, senior director of digital communications at Walmart. In the interview he lays out a philosophy that every industry – especially automotive – should embrace. The main point he makes is that…

Continue

Added by Mike Gorun on April 11, 2017 at 9:32am — No Comments

Clarivoy Hires Dealer.com’s Benjamin M. Hadley as Vice President of Strategy

Columbus, OH (April 5, 2017)Clarivoy, the auto industry’s leading provider of Multi-Touch Attribution, today announced it has hired Benjamin M. Hadley, formerly Senior Sales Director at Dealer.com, as Vice President of Strategy. In his new role Hadley will be responsible for account growth and extension sales, facilitating…

Continue

Added by Steve White on April 6, 2017 at 10:16am — No Comments

Marketers ruin everything.

As a business or a marketer, you can’t afford to be late to the game. Pay attention to where the market is moving and where the attention is at, and move with it! 

Watch this week's Think Tank Tuesday to find out why Dan Allen thinks marketers ruin everything in relation to product placement and movement of the market.…

Continue

Added by Paul Potratz on April 4, 2017 at 4:29pm — No Comments

3 Ways Business Intelligence Delivers ROI

Is data your best friend or your worst enemy?

 

Why do I ask? Well, if you work in a dealership, chances are good that you either review or are responsible for creating reports on a regular basis. For principals and managers, reports reveal important information such as how many units your dealership has sold this month, how many customer-pay ROs you've…

Continue

Added by Josh Blick on April 3, 2017 at 8:51am — No Comments

Should You DIY or Outsource Your Video Marketing?

So you've decided it's time to differentiate your dealership from the competition, and that video is the way to do it. Your next probable question is, do you produce, distribute and market the videos yourself, or outsource some, if not all of these functions?

 

The answer to this question is, it depends. We've got dealers who are successfully doing both. In my…

Continue

Added by Timmy D. James on March 24, 2017 at 10:31am — 1 Comment

Decoding Digital Body Language

What's your process for engaging with customer's digitally throughout the sales funnel? Far too often businesses are only focused on lower funnel engagement and conversions. 

Understanding where each customer is within the sales funnel can help you determine what the conversation should be digitally at that point. 

On this episode of Hard Facts, Samantha explains how a business can leverage digital body language to better engage with customers, which will help close the…

Continue

Added by Paul Potratz on March 3, 2017 at 11:44am — No Comments

Are You Afraid of Change?

Change is something that is critical to your business. If you’re not adapting to the change around you, you’re bound to fall behind the ranks of your competitors!

Join Paul and Ashley on this week’s Think Tank Tuesday as they give you tips and tricks on how to conquer your fear of change in the workplace and in your personal life.…

Continue

Added by Paul Potratz on February 22, 2017 at 10:02am — No Comments

Is Simplicity Better for Advertising?

This week on Think Tank Tuesday, Paul goes through some of the titles of sales events that we’ve all heard of…but may not really understand.

We’d love to hear what you have to say. Comment below and follow us on Facebook.

Website:…

Continue

Added by Paul Potratz on February 14, 2017 at 5:39pm — No Comments

The Million Dollar Marketing Strategy

Is there such a thing as a million dollar strategy or a one-size-fits-all strategy for your digital advertising?

On this episode of Think Tank Tuesday, Paul, Ashley, and Juliana discuss brands that have attempted to utilize a million dollar strategy and whether or not it could be repeated for your business. …

Continue

Added by Paul Potratz on February 7, 2017 at 5:04pm — No Comments

Monthly Archives

2024

2023

2022

2021

2020

2019

2018

2017

2016

2015

2014

2013

2012

2011

2010

1999

© 2024   Created by DealerELITE.   Powered by

Badges  |  Report an Issue  |  Terms of Service