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Dealership Shrinkage

The number of new-car dealerships in the U.S. declined some more in the first half of 2010. The dealership count fell to 18,223 after 258 showrooms shut their doors between Jan.1 and July 1, accoring to Detroit-based Urban Science.



So...what's it going to take to move the needle on not losing anymore? As most everyone on DE knows, especially being some of the first members; the social media impact to drive traffic, increase face to face time and ultimately close more sales is… Continue

Added by Bill Goodfriend on September 14, 2010 at 2:30pm — No Comments


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MY WAY - Payday

PAYDAY

It is Monday November 1, the sales and F & I department are…

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Added by Douglas R Manley on September 14, 2010 at 6:33am — No Comments


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Get Prospects To Open Your Package







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Added by MANNY LUNA on September 14, 2010 at 2:05am — No Comments


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THE THREE COWS OF ADVERTISING

" When deciding on the media source, use common sense for your demo and concentrate more on reaching this audience in a cost-effective way."

"THE THREE COWS"

If you're a wizard, you already know that the three sacred cows of advertising are dead. If…

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Added by MANNY LUNA on September 13, 2010 at 8:00pm — No Comments


Solution Provider
TODAY IS THE DAY!

How true that statement is. Everything I am today, the way I look, the way I think, the way I speak, the way I talk, the way I lead my family and employees is all a result of either the good or bad that I have put into my life. It is true that we “reap what we sow”. Our minds and our hearts are like computers. If we put junk in we will get junk out, if we put good and positive messages in, the positive will…

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Added by MANNY LUNA on September 13, 2010 at 8:00pm — No Comments


Training Provider
FEMALE-FRIENDLY TARGETED SALES

FEMALE-FRIENDLY TARGETED SALES

By Doreen Hemlock Staff Writer

Publication: Sun-Sentinel (Fort Lauderdale, Florida)



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Leann Marchbanks remembers the first time she tried to buy a car on her own, without a male companion. Staff at three dealerships asked her disparagingly: "Who else has a say in this decision?"



When she finally found a dealer who respected her choice, she researched their… Continue

Added by SUSAN HAIR on September 13, 2010 at 12:15pm — No Comments


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Weekly Wisdom~

There's nothing greater in the world than when somebody on the team does something good,and everybody gathers around to pat him on the back.~Billy Martin~1928-1989{former Mgr. of the New York Yankees

Added by SUSAN HAIR on September 13, 2010 at 9:48am — No Comments


Training Provider
MY WAY - CYA

CYA

How many times have you heard?…

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Added by Douglas R Manley on September 13, 2010 at 6:12am — No Comments


Solution Provider
Build Posture To Close Deals

Why is it that two people can offer the same terms, product, or service; and one can walk away with the deal while the other is left empty handed? The answer is what negotiators call “posture.” The way you present yourself can have powerful effects on your perceived credibility, trustworthiness, and authority.

Remember back to the playground, when kids used to pick…

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Added by MANNY LUNA on September 13, 2010 at 3:30am — No Comments


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24 Qualities That Geniuses Have In Common

The worlds greatest geniuses have all had 24 personality characteristics in common and you can develop the same traits yourself, says an expert.

“Most people have the mistaken idea that geniuses are born, not made”, declared clinical psychologist Dr. Alfred Barrious, founder and director of the Self-Programmed Control Center of Los Angeles and author of the book,…

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Added by MANNY LUNA on September 13, 2010 at 2:00am — No Comments


Training Provider
Like the ’55 Chevy, the 3,000-Mile Oil Change Is Pretty Much History

How do you explain to your customer when the oil in their new vehicle needs to be changed?

Added by Dan Seelye on September 12, 2010 at 2:34pm — 1 Comment


Solution Provider
Who Would You Give The Best Designed Website Award To?

Members of the Automotive Industry are encouraged to submit their recommendation for the best designed automotive websites. There will be three categories for best designed automotive websites:



  1. Car Dealer Websites
  2. Third Party Automotive Advertising Websites
  3. OEM Websites


Examples of Third Party Automotive Advertising Websites are Cars.com, Autotrader.com, CarGurus.com, LemonFree.com, EveryCarListed.com, Ronsmap.com, and others that advertise… Continue

Added by Brian Pasch on September 12, 2010 at 10:30am — No Comments


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MY WAY - Slugs

SLUGS

A direct quote from Dave Anderson, “The best time to fire is before you hire!” Not a bad thought however;…

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Added by Douglas R Manley on September 12, 2010 at 8:18am — No Comments


Solution Provider
Always go for the plaque and the money will follow!


They say it's just a piece of wood, I was trained to go for the plaque and the money will follow!

Added by MANNY LUNA on September 12, 2010 at 1:39am — No Comments


Training Provider
MY WAY - Delegate, Delegate, Delegate

DELEGATE, DELEGATE, DELEGATE…

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Added by Douglas R Manley on September 11, 2010 at 4:32pm — No Comments


Solution Provider
What is SEO?





SEO can make the content of your web pages more relevant, more attractive, and easier for the search engines and their spiders or web crawlers to find your…

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Added by Eric Dean on September 11, 2010 at 2:30pm — No Comments


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Are you thinking outside the box?


WHAT DO YOU SEE?

Added by MANNY LUNA on September 11, 2010 at 2:29am — 2 Comments

Sales whats it all about?

Some people say they were born sales people. Some say it's because they read sales books , watch tapes and listen to paid speakers. The only one that keeps gaining is the seller of the books , tapes and speakers. What it takes to be a salesperson is heart. It takes commitment to do the job . Long hours , It take learning peoples wants and needs. It take a total interest in helping the customer. The money is not the key it is the want to help ,The pleasure to watch how happy your customer is… Continue

Added by Lin Poissonnier on September 10, 2010 at 11:30pm — No Comments


Solution Provider
Advertising vs. Marketing



What is the difference and which is right for you?

There is a huge difference between advertising and marketing. Advertising is defined as “the process of building name awareness.” My thoughts…

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Added by MANNY LUNA on September 10, 2010 at 9:30pm — No Comments

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