Mobile Search Drives Consumer Behavior In The Moment
A recent study from Google and Nielsen reveals some stats sure to spark your interest.
84% of follow-up actions by mobile search occur within 5 hours…
Anyone who gambles – whether they are a casual gambler or a professional gambler – realizes that casinos aren’t in business to lose money. In fact, casinos must generate a ton of revenue just to keep the Las Vegas strip lit up 24 hours a day. It really doesn’t matter which game you choose to play. Every game is designed to be in the house’s favor; although some offer a…
ContinueAdded by Mike Gorun on November 19, 2013 at 9:18am — No Comments
A recent study from Google and Nielsen reveals some stats sure to spark your interest.
84% of follow-up actions by mobile search occur within 5 hours…
Added by Josh Knutson on November 13, 2013 at 3:50pm — No Comments
One challenge all businesses face is creating loyal customers. As business owners, we try to analyze our customers to figure out what methods we can use to build that base of customers which is so important to future growth. Without loyal customers, your efforts at customer acquisition quickly go from growing your business to replacing defecting customers.
…
ContinueAdded by Mike Gorun on September 17, 2013 at 9:21am — 2 Comments
MySpace was, in many people’s opinion, the social network to be on for many years. In fact, in 2006, MySpace surpassed Google as the most visited website in the United States. The decline of MySpace began in 2008 as Facebook rose in popularity and became the newest social network of preference for many. MySpace’s user base…
ContinueAdded by Richard Holland on July 19, 2013 at 9:42am — No Comments
According to Rand Fishkin, Founder and CEO of SEOmoz.org, *there is an increase in blog readership as of late but a dramatic decrease in the amount of people blogging. This sets the stage for a powerful…
ContinueAdded by Michael Cirillo on January 6, 2013 at 1:30am — 2 Comments
Greetings, everyone!
I often hear this in dealerships and it drives me crazy: “Today with the Web, clients know more about cars than the salespeople!”
And the sad fact is that this is often true… How can this be? Do sales staff not have the same access to the Internet and do they not have the latest information at all times?
It’s an open secret that consumers have drastically…
ContinueAdded by Pierre Michel Bazire on October 29, 2012 at 8:30am — No Comments
Think Tank Tuesday- Are You Missing Sales With The Wrong Messaging? from Potratz on Vimeo.
Are you missing out on sales because your marketing message is focused only on price points? If you're only focused on price, you are not connecting with customers who are…
ContinueAdded by Paul Potratz on September 5, 2012 at 4:16pm — No Comments
On May 22, 2012 I wrote a blog asking the public if GM made a wise choice dropping its 10 million dollar advertising spend from Facebook. (For the entire blog visit: http://deliverymaxx.wordpress.com/2012/05/22/did-gm-make-a-wise-decision-dropping-facebook-as-an-advertising-medium/ ) My position then as it is now is that GM and many automotive dealerships are…
ContinueAdded by James Schaefer on July 18, 2012 at 12:14pm — No Comments
Sales leads come in many different forms, yet few sales reps adjust their sales follow-up process to sync with the latest intelligence available about those leads. If not careful, they could be turning qualified sales leads into "not interested" responses or even worse, …
ContinueAdded by Ketty Colom on June 19, 2012 at 9:00am — No Comments
The largest Redfish caught on record is a massive 94lbs; if you’re looking for a fight, a “Bull Red” won’t back down. Even a Redfish one tenth of the size caught on record will give you a memory your shoulders and forearms won’t soon forget. Imagine arriving early to find the right spot, bravely basting in the sweltering sun, casting and…
ContinueAdded by Marsh Buice on May 28, 2012 at 8:58pm — 6 Comments
How many ideas that get heard about the internet are really good ones? For most, the answer is: not many.
The focus of most internet endeavors on the table for dealers is on the wrong thing, and also the reason the results are unpredictable. For dealers they think the internet is a race to cut in the “up” line and have the first crack at the next customer. This is how we do it on the lot; but the reason you want to have the first crack at a customer –…
ContinueAdded by Andrew Myers on January 24, 2012 at 5:30pm — 4 Comments
Right now, automotive dealerships across the globe are seeking ways to sell more vehicles in a market that appears to be on the upswing. 2012 will see a majority of dealerships dedicating more resources to their …
ContinueAdded by Justin Braun on January 19, 2012 at 8:00am — No Comments
Are leads from live chat really leads?
If you are the general manager of a dealership that has never used automotive live chat service or software, you’re probably…
ContinueAdded by Justin Braun on January 5, 2012 at 11:53am — No Comments
You cannot manage what you can’t measure. As more and more consumers flock to your dealership website, you must focus your attention to optimizing the ease of which your prospects obtain information about you. …
ContinueAdded by Justin Braun on December 29, 2011 at 9:00am — 2 Comments
Those of us who have been around the retail automobile industry will sooner or later find a customer that says your product, store or staff sucks. This usually happens when a salesperson is working the service area and runs into that customer. You know the one who can't wait to unload all his problems on you.
Oddly enough, this person is as good of a prospect as…
Added by Chris Justice on December 20, 2011 at 10:03pm — 1 Comment
ActivEngage was honored to have its CEO and Co-Founder Todd Smith featured as a keynote presenter as the Ignite! Dealer Summit. Todd’s workshop highlighted more than 17 easy to use and powerful online tools and …
ContinueAdded by Justin Braun on December 14, 2011 at 9:00am — No Comments
Added by Chris Justice on November 9, 2011 at 4:46pm — 4 Comments
Due to the high market demand for speed, strategy and execution, Mudd Advertising is launching Mudd TV as an interactive tool to help auto dealers quickly get solutions today for their marketing efforts. This creative solution will premiere nationally “live” Thursday, September 8th at 10:30 a.m. CST on MuddTV.com. Viewers may interact with the live webcast via email, phone calls or social media chat.
Mudd TV will be accessible via live web streaming and…
ContinueAdded by Heather Wirtz on September 8, 2011 at 10:16am — No Comments
Mike overy of the BDC experts will show your sales, service and BDC team how to reach more customers. After over 20 years teaching dealers we have found that contact ratios are as follow.
100 Calls 20-30 contacts and 4-8 appointments with one contact number.
These numbers are of course based on a trained BDC staff member calling sales, service or internet customers.
We are asked by customers, clients, owners and sales and…
ContinueAdded by Ian nethercott on July 26, 2011 at 9:17am — No Comments
The BDC experts Proactive Dealer Solutions doesn’t need to tell you that you deal with challenges every single day at your dealership. The question isn’t if the question is how do you deal with what we like to call “challenging opportunities” when they occur.
What not to do:…
ContinueAdded by Ian nethercott on June 28, 2011 at 10:05pm — No Comments
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