Featured Blog Posts (3,860)

Why Driving Shoppers to VDPs Makes the Most Sense

The more people that are shopping for a car that you can get in front of your inventory, the more cars you're going to sell. Some would say it's a bold statement. Others would say that it's pretty obvious. Depending on which side of the coin you're on, you'll either need to be convinced or you're already doing it.

Let's start with the disclaimer. Everything…

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Added by Tyson Madliger on June 17, 2014 at 4:56am — 2 Comments

Lithia Buys DCH

The Banks Report is making its analysis of the deal available today at: http://www.thebanksreport.com/quarterly-report.html.

it's the biggest deal since 2002 when Sonic bought the Massey Group, and is the second monster deal in the last couple of weeks -- David Wilson Automotive acquired Fletcher Jones' Las Vegas Toyota store for $75 million two weeks ago. 

Added by Cliff Banks on June 15, 2014 at 7:59am — 1 Comment

Jim Ziegler wants to know "CAN LINCOLN SURVIVE?" UH-OH THIS ACCIDENTALLY GOT OUT EARLY

YOU CAN READ THE ARTICLE NOW... CLICK HERE

CAN THE LINCOLN FRANCHISE SURVIVE?

uh-oh! This promo video I cut today accidently got released all over the Twitterverse before the article actually came out. I never dreamed when I put it on YouTube that people would pick it up and re-broadcast it on Social Media. it wasn't until the phone calls started coming in…

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Added by James A. Ziegler on December 6, 2013 at 12:30pm — 5 Comments

Necessary Adjustments Increases, Consistency In Change

Comments made such as ”dealers starting an adjustment” and “dealers being selective” along with “buyers being cautious” coming in with the Black Book survey personnel reports caught our attention and led to anticipation as to what the actual adjustments would be after a week of market analysis.

Hello and welcome to this week’s edition of Beggs on the Used Car Market,…

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Added by Black Book on June 16, 2014 at 11:47am — No Comments

Report on 2013 Dealership Acquisition Activity published by The Banks Report

Press Release about Report on 2013 Dealership Acquisition Activity compiled by The Banks Report

Below is just some of the data you'll find in the report:

(Report includes industry's most comprehensive list of dealership acquisitions in 2013)…

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Added by Cliff Banks on February 11, 2014 at 9:32am — 2 Comments

Lost But Won ► Motivational Video ᴴᴰ

Added by MANNY LUNA on May 10, 2014 at 5:53pm — No Comments

What Women Really Want

Today’s Women's Wednesday is going to focus on what it is women really want when buying a car.

What Women Want, starring Mel Gibson, was a great movie about an ad executive, who, after an injury, had the ability to read women’s minds. He could do wondrous things with that power. Knowing what women car buyers want is crucial for dealerships to be successful in today’s market.

Female customers are the fastest growing…

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Added by Anne Fleming on June 11, 2014 at 9:00am — 4 Comments

Recruiting Talent the RIGHT way for your dealership

Recruiting Talent The RIGHT Way For Your Dealership 

(by Kevin Bradberry (President/CEO) TK Worldwide)



Two of the hottest topics in the auto industry this year are online reputation and recruiting. Hiring the wrong recruiting company can ruin your dealership’s reputation and cost you BIG!



There are several different ways to go about recruiting talent for your dealership, but the most effective way, aside from strong grass- roots efforts, is to…

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Added by Kevin "Friend Me" Bradberry on June 4, 2014 at 11:00am — 2 Comments

Diamonds may have been a girl's best friend, but today's women prefer ringtones to rings.

In a recent study, Time, Inc. and Nuance Digital Marketing discovered that women are increasingly attached to their mobile devices. In fact, the study (called “Women + Mobile: The Unbreakable Bond,” found that 60% of women say their…

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Added by Jody DeVere on May 16, 2014 at 2:01pm — No Comments

How Social Media Can Help Sell More Cars

 

Savvy dealers are turning to low cost alternatives like Facebook and Twitter and other social media outlets as their alternative. Not only is it free, but it can help you interact with your future and existing customers in real-time. It's no secret that Dealers will do just about anything to gain new customers by any means necessary. Radio, Print and TV ads…

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Added by Jason Turner on June 12, 2014 at 11:00am — No Comments

For Employees, Recognition Trumps Money

In case you weren’t aware, this week is Automotive Service Professionals week. Established in 2001 by the National Institute for Automotive Service Excellence (ASE), this week celebrates all of the men and women who have chosen automotive repair as their profession. Automotive Service Professionals week offers a great opportunity to recognize your service department…

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Added by Richard Holland on June 12, 2014 at 8:29am — 2 Comments

The Importance of the Used Vehicle Value Folder

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Unquestionably, the Internet has changed used vehicle shopping habits and as a result, many dealers have altered their manner of presenting and pricing pre-owned cars and trucks. Today’s successful used vehicle merchant recognizes the changed market realities and adapts accordingly. In order to ensure that our vehicle makes it to the prospect’s “short list,” we must have an aggressive, competitive pricing policy – but we must also have a sales process that effectively…

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Added by Garry House on June 12, 2014 at 9:00am — 1 Comment

How to effectively utilize craigslist to advertise for open positions, AND why should I bother?

These simple questions and answers will help you see the light!

Q: How much traffic does craigslist get?

A: More than 50 billion page views per month

Q: How many people use craigslist?

A: More than 60 million each month in the US alone

Q: What languages does craigslist support?

A: Catalan, Danish, Dutch, English, Filipino, French, German, Italian, Norwegian, Portugese, Spanish, Swedish, Turkish

Q: How many classified ads does craigslist…

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Added by Kevin "Friend Me" Bradberry on June 10, 2014 at 11:30pm — 6 Comments

How do you deal with conflict in your dealership?

How do you deal with conflict in your dealership?

Do you meet your problems head-on, or do you simply avoid them all together?

 

When you deal with your issues face to face, does it achieve the desired result? The way we handle day to day situations can make all the difference in our quality of life.

 

Click the link below to hear how to…

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Added by Rob Gehring on June 11, 2014 at 12:30pm — No Comments

Learn How A Honda Store Achieves 137% Fixed Coverage

Find Out About The Strategies That Led To It's Success



In Part 1 of a two-part series: Learn about the processes implemented to increase profits in service, parts, and sales.



Find out how your dealership can increase its profits using the same strategies that made this dealership the most profitable in its market.…

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Added by Paul Potratz on June 10, 2014 at 12:25pm — No Comments

I'm Not Cut Out For This...

I hear this, just before a salesperson throws in the towel to quit. Some of…

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Added by Marsh Buice on June 10, 2014 at 2:13pm — No Comments

Used Car Depreciation in May Shows Early Signs of Summer Slowdown

According to Black Book® data, the average price of a used vehicle for model years 2008-2012 overall dipped slightly during May, the beginning of a summer season that typically sees higher depreciation compared with spring levels. Average segment prices saw -0.4% depreciation in May compared with the previous month (+0.9% in April). Domestic cars changed -0.5%; import cars changed -0.9%; domestic trucks gained +0.5%; and import trucks changed -0.4%. Average pre-recession depreciation is…

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Added by John Sternal on June 5, 2014 at 12:07pm — No Comments

How To Eliminate Dealership Staffing Shortages and Recruiting Challenges for your group of dealerships on the Executive Management Level.

Part 1 of 4

By leveraging the estimated recruiting needs by your total number of dealerships you can substantially reduce the cost that each dealership pays for recruitment advertising while simultaneously increasing each dealership’s profitability.

 

Three of the primary benefits each dealership will gain are as follows:

 

  1. Bulk Rate…
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Added by Kevin "Friend Me" Bradberry on June 9, 2014 at 11:51am — No Comments

Manage and motivate them...don't fire them!

Every new day brings the promise of something grand, promising, exciting and poses a fresh start. We put our disappointments, lost sales and setbacks behind us and move towards our goals and aspirations. 

Every single day salespeople come to work. They come with a purpose or an…

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Added by Joe Clementi on June 2, 2014 at 1:12pm — 16 Comments

What’s the Big Deal about Data Anyways? – Part Four

[Click her to read part three in this series.]

Over the past few years numerous new marketing companies have emerged as a solution for dealers’ digital and print marketing needs. Some of these new entities specialize in…

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Added by Mike Gorun on June 4, 2014 at 9:00am — No Comments

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