All Blog Posts (12,583)

Standing at a Crossroad and Finding The Sum of You in Three Words

There are forks in the road in everyone’s lives.  The pathway we choose when faced with at fork can sometimes dramatically alter our journey.  I stood at one of those forks when I was invited to participate with The Landmark Forum.  I heard about the cult rumors about this organization, but participated anyways.  I was born, raised and…

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Added by Stephanie Young on June 16, 2011 at 12:30pm — 6 Comments

Automotive Customer Centricity Summit

 

The Automotive Customer Centricity Summit, hosted by Thought Leadership Summits (ACCS) was on June 14th, 2011. I had the privilege of reporting on this event on behalf of DealerElite. This event is a one-day event that runs from 7am-7pm. The event was held at the Ritz-Carlton Hotel in…

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Added by Arnold Tijerina on June 16, 2011 at 12:09pm — 7 Comments

Top 6 Facebook Marketing Mistakes Dealerships Make

Social Media marketing is on the rise in the dealership world and many stores are struggling to manage the basics.  Using content to generate leads is tricky business.  It’s not something a dealer can hand off to a subordinate easily.  There are lots of great marketing strategies that can turn fans in to prospects… Continue

Added by Kathi Kruse on June 16, 2011 at 11:59am — No Comments

If momentum stops!!!



Throughout the day think about how many times an outside influence has attempted to stop your momentum?  One can’t even turn on a radio station without enabler’s who are intent on imposing their agenda; spew their negativity.  Can’t even buy a box of Cap’n Crunch cereal without being harassed by impatient Iris complaining about the cost of her…

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Added by Joe Clementi on June 15, 2011 at 9:30pm — 7 Comments

Automotive Digital Map

The proper  implementation of digital marketing is a step by step process that begins with the understanding of how the new digital marketing economy has changed consumer behavior. Dealers must  understand that consumers have at their disposal an enormous wealth of informaton that can be researched in a matter of minutes.Mobile devices and smart phones allow customers  to do comparative and location based product and… Continue

Added by aaron kominsky on June 15, 2011 at 8:20pm — 1 Comment

The most important area to address in a failing dealership is...

Our fellow dE member, colleague, and friend, Grant Cardone will be "Turning Around" dealerships in his new TV series. If you were to go into a failing dealership for the first time, NOT KNOWING ANYTHING ABOUT THEM, where would you look to first and what would be the most important area to help turn them around...?

Added by DealerELITE on June 15, 2011 at 7:01pm — 10 Comments

It is a bad economy out there...is it really? How bad is it?

Don Graff Automotive

 

Don Graff Auto Facebook

 

www.twitter.com/DonGraffAuto

 

Stan Sher LinkedIn Page

 

I have to get something off my chest.  I am really tired of hearing people tell me how bad the…

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Added by Stan Sher on June 15, 2011 at 4:57pm — 4 Comments

Meat & Greed

Meat and Greed is good….at Outback and when playing a game of Monopoly,but has no place in a dealership. Are we doing a Meet and Greet or Meat and Greed when working with customers?  Ask yourself, how do you service your customer; based on commission or profession. Why are we patient and understanding with the customers who “paid…

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Added by Marsh Buice on June 15, 2011 at 1:30pm — 4 Comments

The Seven Horsemen of the Recovery

Hold your horses!  We might just be in jeopardy of a recovery breaking out!!! 

 

After two years of struggling and scratching, there is a glimmer of light at the end of the tunnel for the automotive industry as the Seven Horsemen of the Recovery have been spotted in cities and towns across the United States.  Below is a brief description of each of the Seven Horsemen of the Recovery.  Be…

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Added by Stephanie Young on June 15, 2011 at 11:00am — 8 Comments

When advertising promote your people and your company will make more money .

 People like to be noticed for a job well done. When you advertise promote your people by putting there picture on the net or in the news paper along with there accomplishments. Congratulations to Mr Smith for new car salesman of the month. used car salesmen of the month leasing , truck sales,  top producer and any technician that won a award , most improved and so on.                                                                                                                             …

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Added by Fran Taylor on June 15, 2011 at 10:54am — 2 Comments

PUT UP OR PONY UP?!!!!

       Teach it, feel it, do it. If you are willing to talk the talk, then walk the walk. If your process is very easy for your staff, and seemless for your customers, then life in the auto industry is fantastic. The desk system, should be pumping out, 6 or 7 payments, on every deal. Sales staff, should be running back to their customers, with HUGE smiles on their…

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Added by Tony Provost on June 14, 2011 at 8:00pm — 15 Comments

Two Industry Firsts from izmocars: Unprecedented Trim-Level Vehicle Image Accuracy plus Vehicle Animation Support for iPhone and iPad

izmostudio’s color-correct, trim-level interior and exterior vehicle photography and Apple iPad and iPhone compatibility provides powerful advantages for dealers/auto marketers

 

San Francisco, CA -- June 14, 2011 -- izmocars (http://www.izmocars.com), the leading business solutions provider for the automotive industry today announced that its vehicle photography division, izmostudio (…

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Added by Crystal Hartwell on June 14, 2011 at 5:48pm — No Comments

Coverage of the Thought Leadership Summits on DealerElite starts TOMORROW!

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Coverage on DealerElite from two events starts tomorrow, June 14, 2011. As an official media sponsor, DealerElite will be bringing you coverage of:

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Added by Arnold Tijerina on June 14, 2011 at 1:07pm — No Comments

Making a Difference: Sales Performance Training Lesson

If the world was devoid of you, what would it be like and contrast that with if you were the whole world?  Which do you think would be the better place?

The above question was something that passed through my busy brain one night as I prepared for duty the next day at the office.  It seemed like an interesting way to…

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Added by Stephanie Young on June 14, 2011 at 11:00am — 11 Comments

Good Salespeople Are Stupid



The best salespeople are the stupid ones. When I say stupid, I don’t mean to imply that they should be mentally dull, foolish, or senseless; stupid salespeople lack keenness. When you are keen to judgment, you form an opinion based on your perception. You decide if you have a deal very quickly and market yourself that way. Using…

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Added by Marsh Buice on June 14, 2011 at 10:00am — 21 Comments

Choosing Persistence (5th In the Choosing Series)

"I will persist until I succeed."

 

That was the first line in the Scroll Marked lll in Og Mandino's classic, "The Greatest Salesman In The World."  Having had the privilege of being able to spend time in his NH home, I can honestly say, I have witnessed persistence like no other.  Og Mandino spent his writing life with one goal - change lives!  Simply stated but difficult to accomplish.  is writing and speeches are a large part of what inspired me to write adn travel the world…

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Added by John Fuhrman on June 14, 2011 at 9:00am — 3 Comments

Sub-prime Finance Department

If your an automotive dealership that needs your sub-prime department tuned up or looking into starting a sub-prime department contact me. I can help by showing you how to maximize all your call backs, what inventory to have on hand for the most profit and more. If you are interested contact me here or at waverlyhalldale@aol.com. I look forward in hearing from you.

Added by Dale Livingston on June 14, 2011 at 1:18am — No Comments

Fixed Operations, Who GETS IT?!!!

Fixed operations, has been the great denominator, in our mathematical equation. It is an absolute must to grow this department, in double digit increases, year over year. The service drive, must be that, a driving force behind our businesses. Our total service team, must have incredible selling skills, be great multi-taskers, love to work with people. The technicians, must be great closers. That's RIGHT, closers. Our writers, explain work orders, to our customers. If needed, we walk…

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Added by Tony Provost on June 13, 2011 at 4:35pm — 16 Comments

Some Thing’s Change, Some Thing’s Stay The Same

Wow how things have changed in the twenty years I have been in the car business. When I got started, there wasn’t any internet department or internet leads, you made your living on the floor or by old school methods like “brown bag networking”.

One thing I learned during the 30 minutes of training that I received before hitting the floor, that still holds true today is repeat and referral customers are golden, they sell easier and you usually make a higher…

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Added by Rob Hagen on June 13, 2011 at 10:59am — 5 Comments

Who is keeping SCORE?

If someone takes five customers in a day and doesn't close a deal, what happens?

When a salesperson, makes 15 calls in a day and doesn't make an appointment, what happens?

When a salesperson, is putting in extra effort, working his day off, and has an 8 car month, what happens?

Remember, enthusiasm comes from within someone’s true feelings for life. Effort, and…

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Added by Tony Provost on June 13, 2011 at 10:57am — 7 Comments

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