This week's Think Tank Tuesday dissects Service Retention, and reveals to you the 6 key touch points discovered to raise your Service Profits and keep your service bays full.

In a recent article by our very own Praveen Tamvada, the pros and cons of the various mobile tablets are examined; and we give some tips on how you can determine which one may work best in your service department. Android vs. Windows vs. iPad? Your favorite may not necessarily be the best fit for your fixed ops needs.

We also explain how the tablets should integrate with your DMS and give some advice on how to design your service lane to get the most out of your…

All sales people need to have a monthly sales goal for themselves. They also need to know how they arrived at that specific goal. Many times, these goals are based upon their past sales performance, but past results may not be indicative of performance.

You can increase your sales by 25 percent or more. Identify what causes mental barriers that produce limited results and how to overcome them. Many barriers are caused by conditioning, circumstance and emotions. Many people…

Today I talked about the importance of keeping track of specialty tools in dealerships. We had a participant on the call that has a great system in place at his dealership. This system is the best I have ever heard of! Click on the link below to find out what he does to track his specialty tools.…

A recent study by Barclays Bank revealed interesting statistics about consumer behavior as it relates to small and medium-sized businesses. The study included the retail behavior of 2,006 consumers and also surveyed loyalty business…

Is there anything better than a nice breakfast of crispy hot spam? Oh...what's that you say? Pretty much anything? Well, guess what buttercup...Google feels the same way, but people keep trying to serve up spam all the same. One technique is hammered and gets you penalized, and the army of  spammers (the ones who give SEO a bad name to begin with) just move on…

Clicks and ‘LIKES’ are only the beginning—engagement leads to sales

On Facebook it doesn’t matter how many ‘LIKES’ your brand has if those fans don’t engage with the page. Engagement is what sticks in a consumer’s mind and leads to future sales. People ‘LIKE’ things all the time without giving that brand or item another thought. Make real fans…

Yelp Director of National Marketing Presents “Local, Social, Mobile: Leveraging Converging Trends to Drive More Car Shoppers Into your Dealership;” joins keynote line-up that includes Danny Sullivan of Search Engine Land, former U.S. Navy SEAL Officer Leif Babin, and The Walt Disney Company^®

Salt Lake City, UT – August 19, 2013 – DrivingSales today…

Recommended Workshop Guide for Fixed Ops Managers

AutoCon 2013 welcome Fixed Operations Directors and Service Managers to participate in the rapidly changing world of automotive retailing.  Fixed Operations staff are often "left home" when employees are picked to attend automotive conferences. This pattern has to stop.  

There are many opportunities to…

There are only five ways to increase the bottom line of a business: Sell more vehicles, practice price elasticity (get more gross profit per sale), create more repeat customers, increase the speed of the buying cycle for your current customers, and create continuity programs by getting the customer to continually do business with you (service, add-on selling etc.). Although all are important, one can be obtained instantly and with a huge impact - price elasticity and the ability to increase…

Our industry, much like those of construction, technology, national politics and sports (amongst others) are notorious for being dominated by the male species. Why is that? Is it the old aged theory that women simply “don’t grasp the complicated machines known as cars”? Or is it that we just aren't macho enough? Whatever the reasoning, it simply just doesn't make any sense.…

Everything IS Connected: 

The world is changing. Marketing is no longer defined by lip-service promotions. Instead consumers are flocking to the Internet, seeking information about their favorite brands and products. They want the immediacy of networking; they want the ease of web site posts;…

What you did five or 10 years ago is probably more important than your 30-second visit to some e-commerce site that’s now bombarding you with cookie-fueled retargeted ads.

That’s why looking to the past – not to the future – is the key to success in the world of data.…

According to this article in last week’s Detroit Free Press, the average age of vehicles owned in the U.S. continues to be on the rise. With the average now being 11.4 years, it’s becoming more important than ever for dealerships to re-evaluate their service…

How long should it take for a new green pea or salesperson to hit the floor.  What are some good ideas other than road to a sale and Ford training?  Its only a question I am only looking for other ideas thanks.

Looking for an automotive conference that actually focuses on you- The Dealer? Look no further; The AutoConnections Conference and Exposition is where you need to be! For those who aren't familiar with AutoCon, we've got you covered:

What?…

I couldn’t help but notice all the doom and gloom in several blog posts, especially in regards to Starbucks closing 600 stores. Yes, the economy is tough, but the most important economy is between your ears. If you keep reading about the bad economy and you keep telling everyone how bad it is, you’re allowing yourself to have a bad economy and to perpetuate that it is okay to struggle. The media will do enough of that — don’t help them. Bad economies come faster and stay longer because of…

Award recognizes the most innovative dealership solutions of 2013; finalists to compete and present their solutions at the 2013 DrivingSales Executive Summit; Early Bird Registration Ends August 15^th

Salt Lake City, UT – August 14, 2013  - DrivingSales today announced that finalists have been selected for the fourth annual DrivingSales Innovation…

Here at Wikimotive, we get questions in the mail every day looking for advice. We want to help everyone, and we gladly do it free of charge, but we know that sometimes your questions can get lost in the shuffle of the daily mail. To ensure that we see every question that you may have for us, we're creating a dedicated email address. From now on, you can send…