A majority of us in the dealership consulting community, together with many client-dealers to whom we provide services, have long recognized a need for changes in salesperson compensation plans. The traditional plans which have been employed over the last several decades no longer effectively match the operating strategies being implemented in many dealerships today, particularly in those stores that are committed to “market-based pricing” their new and used vehicles on the Internet. This…Continue
Most executives believe that providing an excellent customer experience will increase customer loyalty. Many companies are known for it and stand out as examples of how to win business and loyalty – Nordstrom, Zappos and Apple come to mind. While providing an excellent customer experience is certainly more likely to increase a loyal customer base than providing a poor one,…Continue
Added by Richard Holland on January 29, 2015 at 10:02am — No Comments
Light emitting diodes have evolved in the automotive field due to numerous features like power savings, durability, color variety, and brightness. Because the LED lights are new, they cost slightly more than the conventional auto lights like halogen and incandescent lights. But these lighting accessories are worthy to purchase as they last long than other lights. They have…Continue
Added by Simon Hopes on January 29, 2015 at 2:00am — No Comments
Coming together is a beginning; keeping together is progress; working together is success! Henry Ford…
Added by Bobby on January 28, 2015 at 1:00pm — No Comments
Our company has published it’s second annual report which showcases women are having empowering experiences at progressive car dealerships in the United States.
Women are responsible for buying over 13 million cars at new car dealerships; that’s an impressive 36,000 vehicles a day. Dealerships have to literally change gears, advertising, amenities and their sales strategies to attract this powerful buying force. “It’s a very competitive industry” shares Women-Drivers.com President,…Continue
CINCINNATI, OHIO (January 28, 2015) – In truth, there may not be 50 different shades, but 80% of the cars and trucks in the Swapalease.com auto lease marketplace are in the gray family (including white and black). Swapalease.com, the nation’s largest car lease marketplace, analyzed colors of its entire online ecosystem and discovered that the grayscale dominates the automotive landscape.
Specifically, the colors black (31.4%), white (19.6%), silver (13.1%), dark grey (9.1%) and…
Added by John Sternal on January 28, 2015 at 9:30am — No Comments
In order to run a successful business you must have a solid process in place. You must reinforce it and make it a habit to avoid internal chaos. On this week's Think Tank Tuesday, learn what you can do to improve your company's process. Your customers will notice.…Continue
Added by Paul Potratz on January 27, 2015 at 4:18pm — No Comments
West Palm Beach, FL– January 27, 2015 – Gubagoo, the fastest growing chat and website engagement provider for dealerships, today announced that it has been selected as a trusted provider in Dealer.com’s Certified Provider Program. To qualify as a provider in the program, companies and their products must have proven value, security, efficiency, and return on investment, giving customers added assurance that they are choosing high-quality, complementary software and…Continue
Added by Crystal Hartwell on January 27, 2015 at 3:34pm — No Comments
We all have things that we need to change, thing that require action. How do you go about taking action? Click the link below to start re-thinking the way you take action!
Added by Rob Gehring on January 27, 2015 at 3:30pm — No Comments
Social media kicked off the New Year with some interesting updates geared toward increasing content exposure and diversifying communications tools. While some automotive professionals have expressed thatsocial isn’t selling cars, these updates may yet give us hope!
So far, here are 2015’s five social media updates your dealership…Continue
Leaders of organizations spend much time giving thought to, creating, and communicating annual visions for their enterprises; then breaking them down into monthly forecasts for their teams to achieve. These “big pictures” provide essential direction, unity, and meaning in the workplace. While longer term planning is vital, the bulk of organizational discussion focuses on the question, “Where do we want to…Continue
Added by Dave Anderson on January 26, 2015 at 5:54pm — No Comments
Sean V. Bradley, Author Of Googleopoly Interview On SiriusXM Saturday 1-31-15 At 4PM
Tune in this Saturday, January 31st Eastern time to SiriusXM Satellite Radio for …Continue
Added by Sean V. Bradley on January 26, 2015 at 4:07pm — No Comments
Hello and welcome to this week’s edition of the Used Car Market Report from Black Book. As you can tell we are again recording this market video blog via Skype while on the road. Where has the industry taken us this week? We are coming to you from the exhibition hall floor and the Black Book booth at the 98th annual NADA Convention and Exposition in San Francisco. Unfortunately there is…Continue
Added by Black Book on January 26, 2015 at 3:17pm — No Comments
As always, prepartion is key. Automation is great too. Both recommended on this video.
Towards the end there is an offer for 20 "no strings attached" FREE videos on how to sell cars.
Added by Virgil Stanphill on January 26, 2015 at 8:00am — No Comments
The CarChat24 team is proud to announce we have received an Automotive Website Award for Marketing Innovation. The prestigious award was presented in San Francisco on January 22, 2015, as the 2015 National Automotive Dealers Association conference kicked off,…Continue
Added by Big Tom LaPointe on January 25, 2015 at 4:00pm — No Comments
Company to help Australian dealers improve call-to-conversion ratios with U.S.-patented system that generates an average of $320K+ in additional annual earnings for US dealers; Hyundai Australia first to roll out system to dealer network
San Francisco, Calif. - January 23, 2015 - CallSource, the U.S. leader in call tracking, management and training, announced…Continue
Added by Crystal Hartwell on January 23, 2015 at 9:58pm — No Comments
Once you get over the beauty of the 1970 Dodge Charger in the picture, you might ask yourself, "What does a 45-year-old muscle car have to do with automotive content?"
We've been asked the same type of question multiple times pertaining to content we publish on dealer websites. Sometimes, it's dealers asking. Other times, it's other vendors wondering what we're…Continue
DMEautomotive’s groundbreaking mobile app for dealerships wins Automotive Website Award for second year in a row, and is an honoree in the prestigious Digital Edge 25 Awards
San Francisco, Calif. – January 23, 2015 – DMEautomotive (DMEa) today announced that its groundbreaking dealer-branded mobile app, Driver Connect, has received two of the most prestigious honors in the…Continue
Added by Crystal Hartwell on January 23, 2015 at 2:20pm — No Comments
Automotive Recruitment Has Gone From High Technology And No-Touch, To High Technology And High Touch With The Inclusion Of A…Continue
CallSource receives a “Top Rated” Award for Dealer Satisfaction in Call Management Category
San Francisco, CA – January 23, 2015 – CallSource’s CallTrack® is the recipient of a “Top Rated” Call Management award in the sixth annual DrivingSales Dealer Satisfaction Awards, presented at a special event today in conjunction with the 2015 National Automobile Dealers Association (NADA) Convention…Continue
Added by Crystal Hartwell on January 23, 2015 at 11:14am — No Comments