February 2013 Blog Posts (163)

Groundbreaking eBook on Dealership Mobile Apps Released

“The Pocket Revolution:  The Complete Guide to a Killer Mobile App,” from DMEautomotive, is the first-ever guidebook designed to help dealerships understand and create successful consumer-facing mobile apps; incorporates cutting-edge research from DMEa; available at Amazon.com and www.DMEautomotive.com 

Orlando, FL –February 8, 2013 – DMEautomotive (DMEa), the leader in…

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Added by Crystal Hartwell on February 8, 2013 at 9:37am — No Comments

How Dealers can Succeed at #NADA2013 (whether you attend or not)

There's something special about the annual National Automobile Dealers Association convention that cannot be matched by other events throughout the year. There is certainly value in the education at events like Digital Dealer, Driving Sales Executive Summit, and AutoCon, but…

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Added by JD Rucker on February 8, 2013 at 2:00am — 2 Comments

Get The Juices Flowing: Start Using QR Codes Creatively

As smartphones or similar device usage increases in popularity for automotive consumers to research vehicles, it's important to identify ways in which you can use the available technology to help drive qualified traffic to your dealership.

QR codes; also known as Quick Response Codes, aren't that new anymore, yet in my opinion dealerships are only scratching the…

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Added by Michael Cirillo on February 7, 2013 at 10:30pm — No Comments

(Most Up To Date) Important, Powerful & Relevant Statistics That Will Empower You To Sell More Cars!

http://www.automotivedigitaltraining.com



This is one of the modules on my NEW "Video On Demand", Training, Tracking Testing Platform...



This is ONLY a sample! Please call me if you would like a FREE Test Drive!!



Or go to…

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Added by Sean V. Bradley on February 7, 2013 at 8:20pm — No Comments

Was does Reality TV have to do with a Service Drive?

Click here to find out.

Added by Jeff Cowan on February 7, 2013 at 1:42pm — No Comments

Putting the business aside, what are YOU — A Commodity or a Brand?

Do not be afraid





As human beings we have a tremendous ability to deceive ourselves.  Jesus taught in parables so that those who thought they ‘knew it all’ wouldn't understand. Within the parable of…

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Added by Tom Wiegand on February 7, 2013 at 10:15am — 3 Comments

Automotive Sales Training - The Death of Traditional Salespeople - Part 1

You may find this article a bit odd, knowing that it was written by a sales trainer, but I believe that traditional selling is dead on arrival. The days of hiring and building a well-trained sales staff that executes all facets of the sale, follow up, prospecting, marketing, telephone skills and building a database of repeat buyers has, for the most part, been dead for a while.

 

Some of you reading this may be shocked or even angry at such a statement, and declare that it is…

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Added by Mark Tewart on February 6, 2013 at 3:00pm — 4 Comments

Have You Seen YOUR EyeMap Yet?

ActivEngage has made perfecting your website easier than ever. With our free newActivEyeMap tool, we can help you find simple ways to improve your dealership’s onlineusability. This technology has already enabled us to help auto dealers make alterations to their sites that get more shoppers into your inventory and planning their next vehicle.…

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Added by Stephen Jackson on February 6, 2013 at 2:25pm — No Comments

Zero to Hero and Back in Thirty Seconds Seventeen Times a Day

In the past five years my job description has evolved into an amalgam of once individual positions, now viewed as a one-person juggling act.  When asked what I do for a living, the answer has become complicated.  I am a Sales Manager-Marketing Director-Information Technologies Developer-Public Relations Officer.  Whew!  Try fitting that on to a business card.  I am not alone, as many companies have down…

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Added by Stephanie Young on February 6, 2013 at 1:00pm — No Comments

Auto Accessories 2013 Report: Protection Trend Continues, Convenience and Utility Products Gain Momentum

AddOnAuto Accessories Trend Report reveals strong in-dealership accessories sales; average dealership analyzed sold accessories to over 50% of customers and generated 48+% average gross profit margin

AddOnAuto (AOA) today released its annual Auto Accessories Trend Report that analyzes…

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Added by Crystal Hartwell on February 6, 2013 at 12:45pm — No Comments

How-To Correctly Allocate Your Marketing Budget

Added by Paul Potratz on February 6, 2013 at 10:06am — No Comments

VinSolutions Hires Jennifer Granson Lee As Dealer Products Leader

Industry veteran combines technical skill, automotive passion to enhance dealer products, satisfaction

VinSolutions® announces Jennifer Granson Lee has joined the company as senior director of product to help drive the development and integration of dealership solutions and increase client satisfaction.



“This is an exceptional day…

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Added by Joseph Little on February 5, 2013 at 4:34pm — No Comments

NCM wants to know how do you respond to: What’s your job?

A top 10 nationally-ranked auto dealer called me recently and asked me to do an assessment. I said no problem, I’ll send the list of schedules that I need from your controller and we can get started. The dealer responded no, not that assessment, the management assessment that we did two years ago. Based on the urgent tone in his voice, I asked, “Tell me what’s going on?” The dealer explained that in 2011, the store had a record year in volume, market share and net profit. Based on that year,…

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Added by Garry House on February 5, 2013 at 3:30pm — 4 Comments

To stay in front of a shifting market make sure you get out of your own way.

 

Too many times in today’s market Employee’s, Managers or GM’s buck the trend by insisting antiquated methods from an outdated market still apply. In the car business it is more important than ever to ride the trending market wave than to catch the next swell if you catch one at all. Change is inevitable. Whether you like it or not, it will happen. The unfortunate truth is you either re-invent yourself as a Manager, GM or Employee or that change will be you. I find myself…

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Added by Emil Whittle on February 5, 2013 at 2:34pm — No Comments

4 Excuses For Not Setting Written Goals

A study of Harvard MBA candidates found that 3% had clear written goals and plans for accomplishing them, 13% had goals but had not put them down in writing and 84% had no goals when they were first entering the program. Ten year later the same students were re-interviewed. The 13% that had goals were making twice as much as the 84% with no goals but, even more astounding, the 3% who had committed their goals to writing were making 10x as much as the other 97% combined.

 

And…

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Added by Al Mosher on February 5, 2013 at 2:00pm — No Comments

OMG! Autobytel Is Giving Away $2,500 In FREE Leads To Internet Sales 20 Group Members!





This is HUGE NEWS!~



Autobytel is a Platinum Sponsor of the Internet Sales 20 Group and they are HUGE supporters of this event...



On top of ALL of the VALUE you get for signing up for this event...



* Being a part of the composite

* All of the field intelligence

* Tremendous amount of speakers, experts, Dealer Principals, GMs etc...

* Individual action plans, custom "exit" strategies...

* Powerful network on…

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Added by Sean V. Bradley on February 5, 2013 at 12:51pm — No Comments

NADA - Orlando

Very excited about going to NADA again.  Am looking forward to meeting new faces and finally putting a face with a name, in many instances.

Everyone who is going, have a safe trip and enjoy ~

Added by Monica Shannon on February 5, 2013 at 12:18pm — No Comments

Super Bowl Mobile Use Stats

There are many lessons we can take from this Super Bowl this year. Important, crucial information like Beyonce has still got it, always pay your electricity bill before you have company over, and murderers can go on to do great things in life. Even more important though, are the lessons we can learn about Marketing with Twitter and Facebook. Let  us here at Wikimotive share some of these with…

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Added by Timothy Martell on February 5, 2013 at 11:00am — No Comments

To Sell is Human

In his new book, To Sell is Human, bestselling author Daniel Pink argues that selling has changed more in the last ten years than it did over the previous 100. Think about it, whether we’re trying to push a product to someone or just trying to convince someone of our point of view,…

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Added by Ketty Colom on February 5, 2013 at 10:41am — No Comments

Rowe Ford Service Department Transitions to Auto Dispatch with Auto/Mate’s DMS, Improving Tech Productivity & Warranty Submissions

ALBANY, N.Y. – February 5th, 2013 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Rowe Ford in Westbrook, Maine has successfully transitioned to auto dispatching in its service department since switching to Auto/Mate’s dealership management system (DMS) in November of 2012. Since implementing auto dispatch, the service department has realized improved service tech productivity and a greater volume of warranty…

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Added by Mike Esposito on February 5, 2013 at 9:06am — No Comments

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