Subject: Close out week end

Close out week end- OUR TIME TO SHINE!!!

Let's Sell urgency - and teach our associates the same. The end of the month gives you several built in urgency motivators!

Urgency comes from two main motivators

1) HOPE for gain

2) FEAR of loss

To increase your closing percentage, present both hope for gain and fear of loss in your verbal exchange with your customers.Do so in a…

You lose sales when your customers don't think you do.

How You Can Start Caring Today?

Learn how your marketing needs to be consistent to make a sale. With every new offer, sale, and promotion, your marketing must feel the same throughout. Get all the details this week on Hard Facts.

There is never been a better time in history for the general public to have access to vast amounts of information. The Internet empowers anyone who wants to learn so much information and knowledge that was once only available to those who could afford such things.  The…

According to Dataium's most recent benchmark study, the average number of monthly unique visitors to a dealership's website is 6,509. Of those, an average 1.7 percent submit a lead form. Combine that with an average half percent conversion rate for chat, along with phone calls and walk-ins (which are…

Customers increasingly expect businesses to have a social media presence. The key however, is to not just have a presence, but to then use that presence to interact with customers. When customers engage with you, it’s important to give them an indication that you are, in fact, listening. Of course, to accomplish this, you must be paying attention in the first place. If you…

In the automotive market developments are constantly surfacing that don’t just hint at a world of interconnected and automated driving, they scream it. Two tech giants we don’t normally associate with cars are poised to disrupt the market. Google’s push to get an autonomous car on line has been going since 2010, and Apple has been secretly working on a car…

Over the last month, there has been a lot of noise about the lack of transparency between some SEM companies and their automotive clients.

Showroom Logic founder Patrick Bennett provides an insightful look at why it's critical for a dealer to have access to have more than just access to their Google Analytics account - they need access to their Google Adwords and Bing Ads accounts, as well.

He discusses why Adwords tools such as Quality Score need to be actively monitored by…

Every dealership has seen this customer—the one who demands to be reimbursed for damage they claim happened while the car was in the dealership’s care, or because of faulty service work. You might find it challenging to deal with these customers, especially when you don’t believe your team is at fault. So what is the best way to handle them?

To help answer…

If someone tells you donating just comes to them easily who have a lot of money, then do not believe them. Charity or donating something comes easily to those too who have a junk car. Yes. Having a…

There is genius in simplicity!  So why do we complicate this Customer Experience Economy we live in today.  Each of us are consumers.  We have needs (rational behavior).  We have wants (emotional behavior). Pretty simple! 

Business is an entity.  Business has Personal Brands of Business representing the Business to consumers and customers, and Business…

Quit doing the same thing over and over, expecting to achieve a different result. If you are not happy with the profit margins of your service department, join us for our upcoming Service Management training seminar. Learn how to increase your revenue, set realistic goals and improve your overall quality of life.

Don’t let yourself become insane.

This class is…

All Car Segments Declined While Full-Size Vans Increased  

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes.

The team of Black Book editors are seeing more signs that the summer slowdown is taking shape. All car segments saw a decreasing change in values this past week, and comments straight from the lanes tell us dealer…

Following tremendous pressure from the NHTSA, Takata has expanded the recall on its faulty airbags. In fact, it just doubled the number of vehicles that are subject to recall to 34 million – that’s one in seven vehicles on the road today – and the largest recall in automotive history. Since then, consumers have been flooding the NHTSA website, searching to see whether their…

But Do You Consider Yourself Charming?

How do you increase sales as a salesperson? If you're in sales, you better be charming. On this week's Think Tank Tuesday, learn the four steps you need to follow in order to be interpreted as personable, instead of creepy.

• Understand what being charming truly means!
• How to start building connections that lead to…

http://www.BradleyOnDemand.com 856-546-2440 Make Money Mondays with Sean V. Bradley - Increase Website Traffic & Leads

There are over a million instructional videos online, and 70% of them contain "How To..." in the title. This week, Samantha explains why its so important to have instructional "How-To" videos on your website.

Also take the "How-To" Challenge! Submit 5 of your "How-To" Videos and submit them on this week's Hard Facts to get a free prize package…

http://www.InternetSales20Group.com 856-546-2440

There is a MASSIVE Disconnect Between the Showroom Sales & Internet Sales / BDC Departments... Watch This Vide

This was the video intro for my Keynote at the recent #IS20G 7 in New York