Welcome to the inaugural Women’s Wednesday blog. As the leader in connecting women+families with Certified car dealers, look for brief educational tips and nuggets from us to weave into your sales and service practice to expand your sales to women. With our deep vertical expertise, we are here to assist with suggestions to make doing business with women a natural, core value and expression at your dealership. With that, let’s begin:

While women influence over 80% of all car purchases,…

Hello and welcome to this week's edition of Beggs on the Used Car Market, with used car highlights from Black Book. The experienced editors at Black Book have been busy making all the necessary changes to the values. Since the first of February we have averaged 1820 adjustments per day with the lowest daily average during any one week being 1619. This past week the 2150 adjustments per day was the second…

I was working on my website and looking for a picture that would make you think "are you ready".  Nothing brings clarity like past thoughts.  This picture is clear in many high schools and colleges around the country right now. Ready, Set, Go! When I think of…

Yesterday was a "WOW" day for me. First let me thank the person involved in the WOW.  "The Rook".  A little explanation for this outburst. We all have strong points, and understand the most successful CEO's and Managers of any field realize a simple rule, surround yourself with people that know what you don't! We cannot master all aspects of an industry. So find an expert. For me yesterday was one of…

http://www.internetsales20group.com

Best Selling Author, Dr. Willie Jolley Will Be The Keynote Speaker For The Internet Sales 20…

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What is it that makes the best the best? My guess is that many Managers and trainers have that same question. Could it come back to how we deliver information to our staff? The more training classes that I conduct the more my belief is that we give way too much information and expect our people to absorb and master those points. Let's consider just a Meet and Greet in any industry. How many pieces are there to a Quality Meet and Greet? What if we mastered them? So let's think out loud, what…

Managers, take 15 minutes this morning to start your team off on the right foot.

• Huddle up with your sales team.
• Ask to see each person's Gameplan planner.
• Transfer their appointments into your Coach's Playbookplanner.
• Post the appointments on the Monthly Tracker, so everyone can reference it.

Now make the day efficient and effective.

Data security is becoming an increasingly public concern as databases from large retailers continue to be breached and consumer information exposed. Congress is holding hearings this week with top data security professionals to discuss how best to prevent future breaches. The concern is so high that Congress is considering implementing…

Like I said in an earlier post, I was once what I now firmly disapprove of.  I was a young, happy kid who knew computers (at least as far as the management thought), I mean come on, kids these days!  I was a lucky one that was able to stick it out, and of course 10 years ago most internet sales managers didn't know much about selling to internet customers.  It was new even then.

Ten years later though, you have to be able to set yourself apart when it comes to selling to online…

As a trainer part of my job is as a motivator. There is a first time for everything that ever happens in your life.  Yesterday was a first time for me to really face someone that was losing hope in my classroom. As I spent my typical day working on Attitude I did not notice the struggling individual that was in the group. As a matter of fact I would not have picked this individual as someone struggling. It is amazing how well we can hide our feelings and attitudes when we do not want to be…

How do you know you made it? You know, your successful? How do you know? Is there a real way to tell that you made it? Is it driving a big Mercedes Benz or a bigger house. I strongly desire to be successful. Some people say that I am already there. As for me, not so sure. So sometimes that question comes to mind. Zig Z says it means "doing the best we can with what we have"? How do you define success? Well to me it is not a bigger car, house or material things. In part it could be having the…

Here is this week's Used Car Market Report from Ricky Beggs, Editorial Director of Black Book. Everywhere I turned this past week I was being told of 70% to 80% sales conversions definitely indicating a booming market. One buyer even said the opening bid was many times higher than his planned top bid. And the actual…

A Win for Engaged Dealers

Earlier this year, JD Power reported that more than one third of buyers are using car dealer review sites to help them determine where to purchase their next vehicle. Buyers no longer want to go from dealership to dealership; they value their time. According to Pew Research, an estimated 80 percent of Americans will have smart phones by the end of 2014; it won’t be long until that “one-third” becomes 50 percent. No wonder there are so many dealer review…

Customer retention is one of the biggest challenges you and your dealership face, leaving you with one simple question- How do I keep my customers? Acquiring new customers can cost as much as five to seven times more than simply retaining existing ones. To enhance your customer retention, you need to get innovative and proactive. Your first task is to find where your audience is and where it’s going. The answer is mobile. 62 percent of the population has a smartphone, and that number is only…

Buy-in. Utilization. Execution. Process. Training. Accountability. Management. These are all things that dealerships require to function in today’s competitive marketplace. And yet, on far too many dealership lots, those being tasked to execute their job’s duties are turning a blind eye to them. Your dealership needs a Hans Gruber.



It is commonplace for salespeople to push back or simply choose …

It's easy for us to take the high road and call it abysmal to utilize the strategy demonstrated below. We would never do it to two dealers, let alone dozens. We also understand the need to make a solution scalable for the sake of profits as we have worked for companies that need to scale to serve hundreds or thousands of dealers. With that said, it is still atrocious…

I want to congratulate an automotive marketing firm that helped the film SON OF GOD become #1 in the box office office on opening night with a fraction of the budget of the big Hollywood blockbusters. It doesn't surprise me at all that Automotive marketers knew how to generate sales on the weekend that mattered. Despite having a small advertising budget SON OF GOD is #1 in the box office on its opening night in theaters.  Hats off to automotive marketers everywhere because this shows that…