If there is one thing that you could do to increase your opportunities and profits, what would it be? What if this one thing was free and already available to you? That's this week on Think Tank Tuesday.

Car dealerships love the idea of using social media to reach more people, but often worry that maintaining a robust and growing social media presence is just too much work.  The fear is, and it is a healthy one, that maintaining a large social media presence may not pay out in the end.  There are ways of addressing the time-sponge that social media can be and, in the process, keep your car dealerships cost low.

Consider…

There’s a real beauty to Facebook for adults. It allows us to keep track of things that are happening in the lives of those important to us such as friends, coworkers, family, and those who are distant from us. It’s for this reason that the hoopla about Facebook losing too many teens is being misunderstood by many, including Facebook…

This is the 1st article in the series Manage your BDC like a Call Center

Every department needs boundaries so the employees know their responsibilities.  This…

Zig Ziglar

"Success means doing the best we can with what we have. Success is the doing, not the getting; in the trying, not the triumph. Success is a personal standard, reaching for the highest that is in us, becoming all that we can be."

Do Your Best!

When we do the best we can, where we are, with…

The intention of goal setting is to look toward the future and think of and plan for what you desire. Goals provide hope. My definition of hope is “Having Optimistic Predictions & Emotions.” However, goals can create your biggest stumbling block to getting what you desire.

Ralph Waldo Emerson said, “The only thing that will grow is that which you give energy to.” To focus your mind on what you desire is great. Concentrate on the why? “When the why gets strong…

There are countless articles on how hard it is to create a truly loyal customer and how easy it is to lose one. Creating customer loyalty is a challenge that all businesses face. There are many techniques and strategies that can assist you along this path but, at times, we’re presented with opportunities that can accomplish this instantaneously.

Earlier this…

Strong relationships are similar to spider webs, especially in the auto industry. Multiple threads are must to build an effective web for business – or spiders. If you want to build long-term success in car sales, you have to recognize that these relationships start with one tiny thread, and by creating additional threads through rapport and nurturing with quality customer care,…

If there's one thing that bugs me more than anything professionally, it's when bad marketing people give good marketing people a bad name by continuing to use spam and automated techniques when they simply do not work anymore. It's a plague in many industries, but seems to find its happiest home in the realm of search marketing.

There's a reason for this, of…

Susan Eway, Business Development Manager at Danbury Auto Group (which includes Dodge, Chrysler, Jeep, Ram, Hyundai, and Kia brands) had to face some big obstacles when she first joined the dealership. The Internet department was only seven months old and it…

Think of your attitude as a giant battery. When your battery is fully charged you are happy and productive. When your battery is low you are grumpy and unproductive.

Negative inputs and events drain your battery. Some of these include:

• Arguments – have you ever noticed how tired you are after a big argument? All that negative energy has drained…

http://www.internetsales20group.com 856-546-2440

The Internet Sales 20 Group's VIP Networking Party Will Be Held In Hollywood's #1 Nightclub, The Emerson Theatre

The 2013 Internet Sales 20 Group in Los Angeles California will have its…

http://www.dealersynergy.com 856-546-2440

Internet Director / Internet Sales Manager Responsibilities Part 4 - Automotive Sales - Car…

When you want to get some pretty good data on using social media for marketing, one of the best people to turn to is Dan Zarrella, Hubspot's social media scientist. "Mad scientist" may be a better phrase for him, but he's crazy like a fox when it comes to…

It's not who you are that holds you back, it's who you think you're not." ~ Author Unknown   

I'd like to start out with a story that maybe some of us can relate to. This deals with the number one obstacle of the sale. You! The demo is completed, they love the car, they love you, they love the ease of everything so far and now…

http://www.dealersynergy.com 856-546-2440

Internet Director - Internet Sales Manager - Responsibilities Part 3 - Sean V. Bradley & Joe Cala of Dealer…

http://www.dealersynergy.com

Joe Cala and Sean V. Bradley shot a video response to Aaron Harris's question about what are Internet Director Best Practices on Dealer Elite...

Re: Internet Manager Best Practices (Aaron Harris Question) - Sean V. Bradley & Joe…

http://mentalfloss.com/article/53347/surprising-passions-11-brilliant-people#!

There was a huge uproar in the search marketing and website design industry last year when Google came out and recommended responsive web design. While Google has been known to make recommendations in the past, they’ve never tackled this particular issue…