Greetings friends,

It always amazes me how much time and money we tend to spend on everything, but what really matters. It is very understandable that money must be spent on marketing for programs that will bring in new customers and keep them coming back over and over again. I also understand how important it is to provide customers with special promotions, coupons etc. as the…

Many auto dealerships have technology in place that allows sales managers to monitor what’s going on in their departments. CRMs and phone call recording services are used by sales managers to ensure that Internet leads are being followed up promptly and that salespeople follow up with shoppers that visited the dealership but did not buy. Many dealerships, however, don’t take…

What have we learned from all of the studies?

There seems to be a ton of them coming out lately saying that social media isn't working, SEO isn't working, television isn't working, classified listings aren't working... the list is ongoing. If all of the studies…

What's the worst thing that could happen if you ask a customer to…

Today’s Women’s Wednesday is a must-read as we focus on the cost to your dealership when women walk out.

In the Wall Street Journal last month, it was reported there are now more women drivers on the road than men. The last several years the auto…

Throughout history, public relations professionals have assisted companies in gaining exposure and getting the right message to the right audience at the right time. In the past, PR agencies relied on connections with journalists, media contacts and industry publications to relay relevant company news. With the arrival of social media, and digital marketing, PR agencies have…

Shopping for a 2014 Nissan Pathfinder in CT? 

Alfano Nissan still has several 2014 Nissan Pathfinders for sale in Torrington, Connecticut! Equipped with the available…

#1 Business Book Publisher, Wiley & Sons Release The Cover Of Sean V. Bradley, CSP's New Book "Win The Game Of Googleopoly"… The Secret Strategy of Search Engines.

Rank higher in search results with this guide to SEO and content building supremacy

Google is not only the number one search engine in the world, it is also the number one…

Sign Up at http://www.internetsales20group.com 856-546-2440

The #IS20G 6 is right around the corner. September 22-24 in Boston MA, in full partnership with the Massachusetts State Auto Dealer Association is going to be INCREDIBLE!

Over 25 Speakers and Panelists, Dealer Principals and GMs speaking and educating! 

200+ Automotive Professionals, Managers and Dealer…

Does your brand have a unique…

Innovation Cup recognizes the most innovative dealership solutions of 2014; finalists CarWars, DMEautomotive, Gubagoo, LotLinx and Pearl Technologies to present their solutions at the 2014 DrivingSales Executive Summit

Salt Lake City, UT – September 16, 2014  - DrivingSales today announced that five finalists have been selected for the fifth annual DrivingSales Innovation Cup Award, which recognizes the most…

TalkSmart integrates advanced telephony into Gubagoo’s analytics-driven website chat and communications platform

West Palm Beach, FL – September 16, 2014  – Gubagoo Inc.’s new TalkSmart^sm is designed to drive ‘smart,’ high-converting phone leads. Integrated into Gubagoo’s analytics-driven website chat and…

Can you actually profit off your lease? You can, but it would likely need to be a truck. Swapalease.com, the nation’s largest online car lease marketplace, believes lessees in certain trucks still hold a positive equity position with a few months left in the term. In fact, the company believes it is a large reason why demand has increased for truck leases with less than eight months on the contract.



Compact SUVs and all Pickup trucks have held strong pricing positions through the…

Bob visits a website searching for a new vehicle. As he filters down to the model he is considering, he is confronted with a seemingly endless list of stock photos with similar prices. Frustrated at the lack of information, he leaves and attempts his search on another site just to get the same results.

Suzy is in the market for a used vehicle.…

The internet has changed our world. The concept of "business hours" has been turned on its head. People are buying things online at 2 in the morning. They're researching vehicles after the kids are in bed. They're planning out how to drop off their vehicle in your service department and still get to work on time at 4am.

When they have questions, are you there…

Agent, you've been recruited on a mission to activate your dealership’s website and convert more browsers into buyers. There are three immediate tasks you must complete in order to do so. There’s no time to waste.

1. The Bait

When your dealership’s website opens on a browser, what is the first thing customers see?…

The BMW M5 30th Anniversary!

Limited Production BMW M Series of the M5 to honor the first 30 years of producing the legendary BMW M5, one of the most powerful production BMWs ever. The 30th Anniversary packs a punch with a 4.4L V8 capable of 600 horsepower and 516lb-ft of torque and 0-60 times of 3.7 seconds with a starting price tag of…

A recent Wall Street Journal article titled “Car Sellers Refine Pitch to Women” revealed that more women are driving than men. In fact, there are 105+ million women on the roads today, as opposed to 104+ million men and more elderly women are holding on to their driver’s license (USA Today, Nov. 2012). As the relationship women have with their cars tightens, it’s time the…

Thanks for tuning into this week’s edition of Beggs on the Used Car Market, with data and insights from Ricky Beggs and Black Book.

The movement in the market continues, and pretty much as was expected. The average segment change for both the cars and the trucks was at -$73 and -$64 respectively, a greater decline for both pieces of the market than the prior week. For the cars it was a very similar…