FOR IMMEDIATE RELEASE

Urbandale, IA--October 27th, 2014--Flick Fusion (www.flickfusion.com), the industry's leading video marketing provider, today released InstaVid, an automated video production service that instantly creates and distributes new and pre-owned inventory videos for auto dealers. In many dealerships, the average time it takes to get photos of inventory for listings and videos is two to three days. InstaVid…

FOR IMMEDIATE RELEASE

ALBANY, N.Y. – October 27th, 2014 –Auto/Mate Dealership Systems (http://www.automate.com) announced the successful completion of its first annual User Summit for auto dealers. Dealers and managers from around the country attended the summit on September 19th in Albany, NY. The User Summit was designed for Auto/Mate's dealer clients to learn the newest features of Auto/Mate's dealership management system…

Hello and welcome to this week’s edition of Beggs on the Used Car Market, with used car market insights from Ricky Beggs and Black Book. It is great to be back with you this week. I hope you gained some insight from the thoughts of Steve Jordan of the National Independent Automobile Dealers Association. We will also share with you today another of the short interviews…

When businesses ponder how to increase their presence on search engines, they typically turn to SEO strategies. Content marketing has always been a large part of any SEO strategy. It’s a given that the more fresh, relevant and unique content you produce, the better chance your online properties will have of showing in search engine results. According to an…

     I love those great months... who doesn't?.  You know the ones.. Excellent production, solid gross and great back end penetration.  Record numbers in the service drive and the parts numbers to support the RO's.

Up tick... Up tick.

Business being better at our physical place of business generally means an up tick in the web traffic.…

When consumers think of loyalty programs, they typically think of racking up miles, or frequenting a business in exchange for rewards, perks or freebies. No matter what business you patronize, there is a good chance that it is offering some sort of loyalty incentive. In fact, many argue that loyalty programs are so prevalent nowadays that they are losing some of the initial…

“You don't have to swing hard to hit a home run. If you got the timing, it'll go.” - Yogi Berra

Three American League MVP awards, 10 championships, and 15 All-Star Games -- Yogi Berra is arguably one of the best catchers in MLB history and knew a thing or two about the importance of timing.

It got me thinking about today’s post and how lead…

Do You Own a Nissan? This Your Chance to Get Free Maintenance for Life! 

Alfano Nissan is taking part in the 2014 Nissan Car Care Event which promotes individuals to share car care tips through Twitter with the hashtag…

What's the most creative reason you've heard from a customer who is leaving your dealership lot without purchasing? Sure there are the typical, "have to check with my spouse," and "have to pick up my kids at their soccer game." Then there are the more atypical reasons: "I have a dentist appointment," or "My mother-in-law's in town." If it's one of the latter, warning bells should be ringing. Who would rather go to a dentist appointment or visit with their mother-in-law than buy a…

Do you process your used cars in the same way you process customer pay work? Are your used cars brought up to maintenance standards before they hit the lot? Has discounting internal rates become your shop policy?

Click the link below to stop cutting your gross profit margins right now!

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Think about the last time you visited a business such as McDonald’s, Target, or a 7-11.  Now, think about the store itself – did you select the store because of convenience, or because you were dedicated to a specific location?  Sometimes the answer is both, but more often than not, like most consumers, you are making the choice based on…

You don’t have to live in a bustling city to see that people are in a hurry. Compared to even ten years ago, it seems that everyone is in a rush to get something done fast and with as little inconvenience as possible. The reality is - people have less time, which means they demand more of businesses, including your dealership.

In today’s hurried environment,…

It's very easy to get caught up in the big picture.

We're always told to look at the big picture. It's usually more easily accessible, particularly for car dealer personnel who have a thousand things they must get done every month. One could even make an argument that driving your business…

By now we have all heard the term Geo-Fencing and have possibly benefitted in some way from this technology.  At a mall, you may have received a coupon via push notification on your smartphone when you walked by your favorite store.  Or imagine, driving past a popular local establishment and receiving a notification about a special event for that day.  

Geo-fencing is a location-based service that allows businesses to send messages to…

While I love to be active myself, I certainly could not call myself a big fan of watching and keeping up with sports. It seems, however, that you cannot turn on a television, read a newspaper or use any social media recently without hearing about continuous misdeeds and wrongdoings of NFL players. I’m sure that you’ve seen them as well. So this is not designed to rehash,…

It's the quiet time. Just about everyone has it. Whether it's late at night when everyone's in bed or early in the morning before everyone wakes up, a good chunk of people do much of their important website surfing when there are fewer distractions of life to prevent them from their task at hand.

Buying a car or getting it serviced are two of those important…

The most amazing part about the internet and social media is that it has opened up communication between people and businesses that was never possible before. We now have the ability to talk to our customers and for them to talk to us in an interactive fashion, allowing for clear lines of engagement that can be both public and private.

For car dealers, this…