By Brandon Storrs, Director of Visual Communications & Production, AutoNetTV Media, Inc.

I love to ride bikes.  My co-workers often have the pleasure of seeing me ride into work dressed like a “superhero” in my spandex and sunglasses.  “It’s all about wind resistance…

Hi Guys -

I have a 'green' finance person that I want to send away to receive some training in all aspects of F&I.  Can anyone recommend a company that will teach the fundamentals of Menu selling, etc.  I am located in the NW, so west coast would be preferable.

I recently joined  One Big Broadcast  (OBB) as OBB’s Strategic Global Marketing Partner and I will explain why. 

I know there are other Companies out there that are just as qualified but if you look carefully at their website they’ve got it down.  A Professional…

No wonder our government can’t get anything done and spends so much of our money.  The office of Fair…

Press releases are a great way to promote and disseminate information about your company.  I’ve written many articles on how to write and optimize press releases to increase the chance of being discovered amongst the hundred or thousands published every day. Most of the major press release services…

What would you say if a customer asked "Why should I buy from you?"  Everyone can compete on price, but in order to gain more customers and increase your sales, you need to have a competitive advantage. What's yours?



In this week's Think Tank Tuesday, I'll explain why it's important to set yourself apart from all the other dealers in your market, and how to do so.…

Here are 9 Must have Moments for Mobile Marketers & How The Consumer is Shaping The Way We Advertise.

1. Mobile marketing isn't an option; it's an imperative. In-store shoppers are looking for product information and they're turning to their mobile device to…

One of the most brilliant minds in search and digital marketing will teach dealers how to prioritize their online content marketing strategies and reach qualified customers through local search, mobile and social media marketing efforts in light of recent algorithm changes.

Salt Lake City, UT – July 9, 2013 – DrivingSales today announced that Danny Sullivan,…

Manufacturers are increasingly introducing programs designed to increase brand loyalty, and car buyers are staying more loyal than ever before. One of the most recent examples is GM’s…

Written By: Steven Banks

Lately it seems I am unable to hide from the term, Big Data. I’m exposed to it in headlines, newspapers (a bit old school but I still read them), magazines and yes, even blogs. But what does big data truly mean and why are we being doused with it? The term is so new I couldn’t locate it in the…

If there’s one thing that gets under my skin the most about local businesses on social media, it’s that they rarely take advantage of one of the most important types of posts: local facts. It’s a low-hanging fruit that is completely missed by most.

It starts with having a local following and fan base, of course,…

sales CRM

For your free ebook: The Auto Dealer's 10-Step Guide on How to Choose the Right CRM For Your Dealership…

Stop just making noise and find a Marketing company that can make your Digital Marketing Program sing by playing the right tunes.

Would you expect your receptionist to desk deals? Then Let you BDC Department do the things they should be doing and do the best  -handle the leads get them to your lot and do the follow up.

 …

Should you use the manufactured offered web service or an outside vendor?   

The toughest test you face was not the month you just completed, but instead the one that lies ahead, because regardless of whether you had a good month or a bad month, it’s over. Depending on your month’s outcome, you become a can or will questioner. If you had a good month you question yourself, “Can I do it again,” but if you had a bad month,…

Last post, we took a look at programming your subconscious to be the best supercomputer you’ll ever need to achieve success. This month, let’s take a look at some other ways to survive and thrive in your situation, and find the joy in your career and life.

First, you must quantify to qualify. You have to get a handle on what you are currently doing, and be honest. I have consulted with thousands of businesses over the years. I have found few, who are currently…

With the continually increasing popularity of social media websites like Facebook, Twitter, and LinkedIn, where members can be connected to friends, family members, co-workers, clients, and potential clients all by logging in to one account, it is understandable that companies and employers are concerned about the security of…

Tales are told almost everyday of some traveler or another experiencing a travel nightmare. Everyone that travels has an airline that they love to hate. I don’t know that it would be possible for all airlines to make each unhappy passenger happy, even if they tried.

In today’s world, the complaints that typically do get publicity are the most extreme sorts of…

Old-fashioned email is still the best bet for attracting new customers. In fact, you'll catch more customers with email than on social media. Here's why it works.

So what if your emails wind up in prospective customers' spam folder? That's no reason to give up on the marketing strategy, reports Custora, a predictive analytics platform for e-commerce…