A Successful Rewards Program Should Not Be All About Rewards
Let’s face it, for every 10 businesses that exist, 9 have some sort of rewards program. While they used to be novel and exciting, customers are now …
Added by Mike Gorun on August 16, 2017 at 9:42am — No Comments
Used Vehicle Depreciation Ticks Up
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…
ContinueAdded by Black Book on August 15, 2017 at 11:14am — No Comments
Advantages and disadvantages of texting
Mobile smartphones have become an evermore important part of our lives since their introduction a tad over ten years ago. One of the most convenient things about today’s phones is the simplicity of texting. Obvious advantages include fast and direct communication, but texting does have disadvantages. Below I will touch on some of the good, the bad and ugly…
ContinueAdded by Thomas F. Jung on August 15, 2017 at 5:22am — No Comments
Phone calls not preferred research shows
Are you a talker or a texter? Or do you prefer sending emails? February 2017 data show that US smartphone penetration surpassed 80 percent in 2016 (source: ComScore), making this growth the largest so far. However, the most basic…
ContinueAdded by Thomas F. Jung on August 15, 2017 at 5:20am — No Comments
VehiclesTEST Selects Flick Fusion's SMARTFLICKS Platform for Independent Test-Drive Videos for Auto Dealers
Urbandale, IA – August 14, 2017 – Flick Fusion today announced that VehiclesTEST, a content creator of independent test-drive videos, has selected Flick Fusion's SMARTFLICKS as its new video hosting and marketing platform. VehiclesTEST conducts independent road tests on the new Honda and Toyota models and creates broadcast-quality test-drive videos. Dealerships subscribe to…
ContinueAdded by Timmy D. James on August 14, 2017 at 10:32am — No Comments
Auto/Mate Unveils New Texting Engine for Auto Dealerships, Improving Customer Experience in Sales and Service
ALBANY, N.Y. – August 14, 2017 – Auto/Mate Dealership Systems today unveiled its new Texting engine built right into its dealership management system (DMS), allowing auto dealership personnel to quickly communicate with customers in a more effective way than with phone calls and email. Both sales and service employees can use the Texting engine for a variety of functions designed to deliver a better customer experience, sell more products and services, and reduce wasted time playing…
ContinueAdded by Mike Esposito on August 14, 2017 at 10:25am — No Comments
We've all heard that expression, "The tail is wagging the dog." In retail, that usually means our sales staff is dictating management rather than the other way around. Usually, the fix occurs when new management or a new training process comes in and everyone gets to start on the same page. However, the decision to change process or change personnel is at the dealer level.
Lately, a much larger tail has been dominating the countryside and predicting the end times if we continue as we…
ContinueAdded by John Fuhrman on August 11, 2017 at 10:06am — No Comments
Interaction is Key: 5 Inventory Web Display Best Practices
Added by Devin Daly on August 10, 2017 at 9:44am — No Comments
When you want to hire an infrastructure debt management company you might find yourself into quite the trouble. It will be a very challenging prospect to begin with which is why you have to address it the best way you can. With that in mind, we wanted to help you by offering immediate access to 5 of the best questions that you should ask when you hire an infrastructure debt management company!…
ContinueAdded by Alices Forres on August 10, 2017 at 4:01am — No Comments
Kerrigan Advisors Represents Downtown LA Auto Group in Sale to Lithia Motors
Los Angeles-Based Downtown LA Auto Group is the Fourth Top 100 Dealership Group
sold by Kerrigan Advisors in the last 20 months
Irvine, CA, August 9, 2017 – Kerrigan Advisors, the leading sell-side advisory firm to auto dealers in the US, represented and advised Downtown LA Auto Group, #55 on Automotive News’ 2016 Top 150 Dealership Group…
ContinueAdded by Crystal Hartwell on August 9, 2017 at 1:48pm — No Comments
Car Segment Depreciation Level Increases
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…
ContinueAdded by Black Book on August 8, 2017 at 11:20am — No Comments
When It Comes to Customers Don’t Judge a Book By Its Cover
Added by Mike Gorun on August 8, 2017 at 10:01am — No Comments
When you keep your car in good shape, your household budget will be in good shape as well. Any car owner who’s spent a lot of money on fixing their car will tell you that they regret not having taken better care of it. Car repairs can be hefty expenses, and by tending to problems while they are still small, you will avoid costly visits to a mechanic. If you follow your car’s manual instructions and provide it with care it deserves, your car will be durable and in tip-top…
ContinueAdded by Tyler Newport on August 8, 2017 at 6:25am — No Comments
Are you Killing Customers Softly with the Same Old Song?
Added by Ujj Nath on August 7, 2017 at 9:53am — No Comments
Used Vehicle Depreciation Increases
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …
ContinueAdded by Black Book on August 4, 2017 at 11:15am — No Comments
BLACK BOOK USED VEHICLE RETENTION INDEX REMAINS UNCHANGED THROUGHOUT JULY
Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, released its Used Vehicle Retention Index for July, showing the Index unchanged from June and resting at 113.0. The Index has now moved positive or unchanged in three of the last four months. …
ContinueAdded by Black Book on August 4, 2017 at 10:46am — No Comments
NEW BLACK BOOK WHITE PAPER OFFERS LATEST BEST PRACTICES ON TRADE APPRAISALS
Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, unveiled today its latest white paper, offering insight and best practices today’s online trade appraisal process during a vehicle transaction. The paper, titled: “Trade Appraisal: How to narrow the gap to close more deals”, can be viewed by clicking…
ContinueAdded by Black Book on August 4, 2017 at 10:22am — No Comments
Attribution: Do Auto Dealers Really Know What’s Happening?
Things have changed considerably with the state of marketing measurement and we wanted to know how dealers are adapting to new measurement tools like Multi-Touch Attribution. So, in April 2017, we decided to ask and surveyed approximately 120 dealers for our State of Automotive…
Added by Steve White on August 4, 2017 at 9:48am — No Comments
Clarivoy’s 2017 Attribution Study Reveals What’s Really Going On With Auto Industry Marketing Measurement
Columbus, OH, August 2, 2017 -- Clarivoy, the auto industry’s most trusted source of truth for optimizing the performance of marketing campaigns, today announced the results of an …
Added by Steve White on August 2, 2017 at 10:00am — No Comments
WILL INEQUITY/NEGATIVE EQUITY OF CUSTOMER VEHICLES HURT DEALERS LONG-TERM
Inequity/Negative equity of Customer trade-ins is an every day occurrence in Dealerships that I see today. I am starting to see deals stacking higher in F&I offices on rehashes particularly around the amount financed and term.
Is this a trend being seen nationwide by others where Dealers are asking for more money and longer terms and being rejected?
Are we heading for an inequity/negative equity perfect storm? If we keep pushing longer terms for a need of a…
ContinueAdded by Guy Manasse on August 2, 2017 at 9:48am — No Comments
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