Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…

Has your blog reached its greatest potential? 

Your blog can boost traffic to your website, create demand for your products and services, and position your business as a credible resource for information. If you’re not utilizing your blog properly, you’re missing out on awesome opportunities!

Watch this week’s Hard Facts to learn about some…

The time is NOW for anyone wanting success to make a plan on how to get better for the next season in your life. How do I get better? I get asked this all the time from wrestlers. 

As I think about how I improved so quickly in wrestling, only starting as a 9th grader at Chardon high school and later winning two Ohio State titles in my junior and senior years, including two undefeated seasons, it’s very clear to me how I did it. I CORRECTLY answered…

IT’S BEEN 20 YEARS SINCE THE LAUNCH OF OUR COMPANY, THE MAR-KEE GROUP.  MY GOODNESS, WHERE DID THE TIME GO?…

Are employees in your dealership using mobile tablets in service, sales and/or F&I departments? Despite much interest and even hype surrounding usage of mobile tablets in the dealership, the reality is that fewer than 50% of dealerships currently use or plan to use them in the near future.

Why the disparity between usage and interest? Primary reasons why dealers haven't yet adopted…

America's pastime offers valuable lessons that can be taken off the field and activated in the showroom. Each baseball film shown below contains powerful insights that car dealers can utilize to further increase sales and improve their overall strategy. …

Is it Worth It?

 

There will be many times in life that you have to make tough decisions. In the dealership and in your personal life, making these decisions can be simplified. Notice, I…

Are You Aware of the Untapped Market?

Bloomberg wrote an article last week about single women and SUVs. Over the past 5 years, small SUV sales to women increased 34%, compared to a 22% rise for men, according to MaritzCX. In this same time frame, premium small SUVs saw 177% growth in sales to women.

And among female car buyers, 40% aren’t married.

“There are single, professional females out there that need vehicles, and you…

All humans have feelings and those feelings can absolutely affect their decisions in life, including any products purchased, where they buy them and to which companies they are loyal. Large companies know this and realize that corporate social responsibility programs are important to brand image, customer sentiment and loyalty. And these programs can also motivate and…

With the growing market in the motor oil, it has become confusing to choose the best oil for your vehicle. Even when you take your car to the service garage, the automobile technician will confuse you to choose between different brands. Only an expert technician can help with oil changes Brockville has to offer you.



4 Types of Oil Changes Essential for Your Car’s Engine



1. High Mileage:



It is mainly meant for those vehicles that…

Buying a used truck can save you a lot of money over a new vehicle.From those small beauties to huge dinosaur Volvos, you have an amazing range to consider. If you are thinking to own something like a caravan, Volvos and Peterbilts are amazing choices. You may check some good options for used Volvo truck for sale.



1. Check your budget:



Everyone dreams of a better vehicle, I dream of owning a private jet. Dreams give us hopes, but reality makes us practical.…

For those who are new to the 3m paint protection film Ottawa has to offer, it acts like an automotive bra strap to cover your moving asset. The tinting helps to protect your car’s paint from any potential damage or scratch. There are many benefits that will make your car look like new for a long time.



Every tinting sheet comes customized and can be cut as…

Could it be time to switch more budget away from paid search on Google to social media? You asked - I listened!



Switching to using only social media platforms for promotions could hurt you in the long run, seeing as Google is a "destination place" for many users. Increase your brand awareness by using both in your marketing campaign!



In this week's Think Tank Tuesday, Paul will answer this question and explain how you can use both Google's…

Dealerships today have to edge out more and more competitors in order to win customers. Because of this, they are constantly looking for new and better ways to distinguish themselves and gain an advantage in the marketplace. One way dealerships can increase their curb appeal is by empowering employees and developing strong, engaged workforces. This involves encouraging employees to take control and make decisions, ensuring they feel more confident and involved in dealership…

New report analyzes dealership buy/sell activity for Q1 2016; overall activity, including multi-dealership transactions, size of groups coming into market and luxury import transactions, continues to rise; publics’ blue sky multiples decline: valuations at parity or below many private acquisition opportunities

Irvine, CA, June 7, 2016 – U.S. dealership buy/sell activity…

Today I want to talk to you about a potential future I believe is rolling towards our industry at an alarming speed. You see, what I do, is I peek around corners looking for trends that have potential teeth and which could impact the automotive industry. 

Recently I have become very concerned, as there is one particular trend that could be with us in the very…

3 Ways the Automotive Industry Can Reach Mobile-First Consumers

Choosing to ignore the mobile consumer is not an option for brands that want to thrive in the modern landscape. Mobile now represents 65% of all digital media time according to a …

As consumer touch-points in the car buying journey continue to increase, it’s ever more important to ensure that your video content is available at each and every one of those pit stops the car buyer takes. Your digital touchpoints are in essence your brand’s points of customer contact, from start to finish. For example, customers may find your business online in an ad, see…

In Part 1 of this series, I detailed the existing dealership viewpoint when it comes to consumers and the obstacles dealers are facing as related to the massive influx of recall business. In this blog, I’ll share the…

Reduce your fuel costs by following these tips from Lombard Vehicle Solutions! https://ukfleetsolutions.wordpress.com/2016/06/03/fuel-management-tips-from-lombard-vehicle-solutions/