October 2014 Blog Posts (95)

Happy Halloween From The Dealer Synergy Team!

http://www.DealerSynergy.com 856-546-2440 

Happy Halloween From The Dealer Synergy…

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Added by Sean V. Bradley on October 31, 2014 at 7:31pm — No Comments

The Top Ten Auto News Stories of the Week: October 25 - 31

Happy Halloween and TGIF, Auto Professionals! It’s been a busy week, but that’s no reason to fall behind on the latest auto industry news and blogs. As always, we’ve got your back.

In this week’s Top 10, you’ll learn about mobile search and video, zombie cars, how you can decrease turnover at your dealership, and much more!…

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Added by Lisandra Ramos on October 31, 2014 at 4:32pm — No Comments

Swapalease.com Disagrees With Consumer Reports

Swapalease.com is more than just an advocate of lease transfer. The company is also a strong advocate of leasing. Therefore, Swapalease.com is challenging many of the points made by Consumer Reports in a recent lease versus loan comparison column, “Buying vs. leasing basics for cars”, published earlier this month.

 

“It was disappointing to see the details of the…

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Added by John Sternal on October 31, 2014 at 12:35pm — No Comments

The Mind is Like a Parachute – It Works Best When Open

Competition in business is usually a good thing.  Sure, we’d all like to have the market cornered, but without a little competition we would perhaps never figure out ways to improve our products or services and keep our customers coming back. 

 

In an interesting article on…

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Added by Mike Gorun on October 31, 2014 at 8:38am — No Comments

Keep Calm & Close The Deal

Last day of the month people! Get everything you can today and make every deal possible! Revisit missed opportunities and close with urgency! Remember that today will always be the best day to make it happen! Finish Strong! Hit your bonus levels! Refuse to quit! Stay positive! Keep asking for the deal! Have a great day! Keep calm & close the deal!!…

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Added by Joseph Cala on October 31, 2014 at 8:09am — No Comments

Automotive Dealership Internet & Phone Sales Training-J.R. Batchelor

Added by J.R. Batchelor on October 30, 2014 at 9:28pm — No Comments

How would your customers feel about this?

When a customer calls your dealership looking to schedule an oil change, does it sound like this? "Sorry we don't take appointments for oil changes we are open from 7:00am to 5:00pm, bring your vehicle in anytime and "l will squeeze you in." Believe it or not this happens more often than you would think.

Maybe you do take appointments for oil changes but you are…

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Added by Rob Gehring on October 30, 2014 at 8:58am — No Comments

Using Data to Increase Service Revenue

One of the most valuable assets you have at your dealership is your customer database. However, frequently dealers fail to effectively use this information to help achieve more specific marketing goals. While some may use their database to send marketing messages to existing and previous customers in an effort to sell another vehicle, or perhaps remind of a future service…

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Added by Richard Holland on October 30, 2014 at 8:52am — No Comments

November 18th GNYADA Workshop "The Sales Process Redefined", Selling To Millennials

http://www.autoedcenter.com/education/seminars/14-11-18-sales.php ;

November 18th GNYADA Workshop "The Sales Process Redefined", Selling To Millennials 

This seminar will finally answer the question:

How do I sell cars to Millennials? Learn…

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Added by Sean V. Bradley on October 30, 2014 at 1:18am — No Comments

7 Ways to Leverage Sales to Women and Increase CSI Now

In today's Women's Wednesday, we focus on selling to women. Let's get real:

Research indicates that women rely on reviews 50% more than men. They account for 52% of the vehicles purchased in the US and influence over 80% of the total purchases! So developing a marketing strategy to target this…

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Added by Anne Fleming on October 29, 2014 at 1:00pm — 7 Comments

About Your Website

Whenever you think about generating new leads on your website, you automatically assume that your wallet is about to take a big hit. What if we told you that the real secret to generating leads isn't HOW MUCH you spend, but WHERE you spend it?



On this episode of Think Tank Tuesday, I teach you how to generate quality leads using only the pennies in your piggy…

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Added by Paul Potratz on October 29, 2014 at 10:05am — 1 Comment

Don’t Kill The Messenger

Customer complaints happen. No matter how much a business wants to provide great customer service, there are times when the dominos aren’t lined up exactly right. The chain breaks somewhere, preventing the last domino from falling. For the most part, customers understand that businesses aren’t perfect. It certainly helps when the customer that is having a poor experience is…

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Added by sara callahan on October 29, 2014 at 8:50am — No Comments

Automotive Dealership Sales Training Strategy & Process- J.R. Batchelor

Added by J.R. Batchelor on October 28, 2014 at 9:36pm — No Comments

Flick Fusion Releases InstaVid, An Automated Video Production Service That Helps Auto Dealers Move Metal Faster

FOR IMMEDIATE RELEASE

Urbandale, IA--October 27th, 2014--Flick Fusion (www.flickfusion.com), the industry's leading video marketing provider, today released InstaVid, an automated video production service that instantly creates and distributes new and pre-owned inventory videos for auto dealers. In many dealerships, the average time it takes to get photos of inventory for listings and videos is two to three days. InstaVid…

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Added by Brian Cox on October 28, 2014 at 1:42pm — No Comments

Auto/Mate Announces the Successful Completion of First Annual User Summit for Auto Dealers

FOR IMMEDIATE RELEASE

ALBANY, N.Y. – October 27th, 2014 –Auto/Mate Dealership Systems (http://www.automate.com) announced the successful completion of its first annual User Summit for auto dealers. Dealers and managers from around the country attended the summit on September 19th in Albany, NY. The User Summit was designed for Auto/Mate's dealer clients to learn the newest features of Auto/Mate's dealership management system…

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Added by Mike Esposito on October 27, 2014 at 11:46am — No Comments

A Different Adjustment With Trucks

Hello and welcome to this week’s edition of Beggs on the Used Car Market, with used car market insights from Ricky Beggs and Black Book. It is great to be back with you this week. I hope you gained some insight from the thoughts of Steve Jordan of the National Independent Automobile Dealers Association. We will also share with you today another of the short interviews…

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Added by Black Book on October 27, 2014 at 10:30am — No Comments

Why Video Is Important For Your Marketing Strategy

When businesses ponder how to increase their presence on search engines, they typically turn to SEO strategies. Content marketing has always been a large part of any SEO strategy. It’s a given that the more fresh, relevant and unique content you produce, the better chance your online properties will have of showing in search engine results. According to an…

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Added by Brian Cox on October 27, 2014 at 8:18am — 2 Comments

The Six Data Reports Warren Buffett Will Want To See When He Offers To Buy Your Dealership

Part I

The Six Things You Must Have to Respond to an Offer to Buy Your Dealership…

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Added by Gordon Wisbach, Jr. on October 25, 2014 at 1:30pm — No Comments

Up tick... Up tick... Up tick.

     I love those great months... who doesn't?.  You know the ones.. Excellent production, solid gross and great back end penetration.  Record numbers in the service drive and the parts numbers to support the RO's.

Up tick... Up tick.

Business being better at our physical place of business generally means an up tick in the web traffic.…

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Added by Craig Darling on October 25, 2014 at 12:49pm — No Comments

Going Beyond All-You-Can-Eat In Loyalty

When consumers think of loyalty programs, they typically think of racking up miles, or frequenting a business in exchange for rewards, perks or freebies. No matter what business you patronize, there is a good chance that it is offering some sort of loyalty incentive. In fact, many argue that loyalty programs are so prevalent nowadays that they are losing some of the initial…

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Added by Mike Gorun on October 24, 2014 at 9:09am — No Comments

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Develop More Mental Toughness and Killer Instinct

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#WittsWiseWords: Don't Let Your Ego Get in the Way of Your Paycheck

The best way to grow your team and grow your paycheck at the same time? In this edition of Witt's Wise Words, Bill Wittenmyer says keep your ego in check wit...
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5 “Spooktacular” Lease Deals for Halloween

Swapalease.com Compiled 5 Most Reasonably Priced Automobile Leases Around the…See More
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Why Creativity Can Lead to More Service Revenue

Scot Eisenfelder explains how creativity can help dealers capture more service revenue from recalls.
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Are You Forgetting Your Dealership's Google My Business Page?

Account Manager Mike Correra explains why dealerships shouldn't neglect their Google My Business page in this video blog.
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