November 2016 Blog Posts (90)

New Automotive Sales Training Program Makes Life Easier for Managers

Imagine your salespeople starting each day with the most important sales training program available? With The Mar-Kee Group’s new, revolutionary 90 Day Boot Camp, training just got a lot easier for managers and…

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Added by Richard Keeney on November 30, 2016 at 12:00pm — No Comments

'Twas the Friday Before Weekend"

"'Twas the Friday Before Weekend"

    by Keith Shetterly

    (with apologies to "'Twas the Night Before Christmas")…

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Added by Keith Shetterly on November 30, 2016 at 10:00am — No Comments

If There Were Only More Time

Between endless meetings, work-related tasks and familial responsibilities it probably seems as if you’re continuously pulled in different directions. Our society has devolved into a place where we often fail to stop and notice important things, simply because we’re so busy satisfying the needs and wants from those we love, or to those whom we have to…

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Added by Ujj Nath on November 30, 2016 at 9:37am — No Comments

AdvantageTec’s view of Edmunds reports that texting can be key for dealerships

Many auto dealerships continue to be challenged with finding the most effective method of communicating with their customers. To date, they have been unable to bring their services closer to their target audience, and when they do, retention becomes problematic for their resources.

The resolution depends upon many factors, one of…

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Added by Thomas F. Jung on November 30, 2016 at 9:00am — No Comments

Training That Wasn't

Training That Wasn't

By: Alan Ram

Have you ever really trained your people? I don’t mean some of this stuff out on the market that is purported to be training; I mean really training.

Every third call to my office is a dealer calling and telling me “we’ve tried training our salespeople, but it didn’t stick”. Or, reporting that it is impossible to train salespeople. If you don’t think salespeople can be…

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Added by Alan Ram on November 29, 2016 at 2:55pm — 3 Comments

Instagram Adds Disappearing Photos, Videos, & Screenshots and More!

This Week in Social Media

 

News for the Week of November 28

 

Instagram Lets Users Know When Screenshots Are Taken

Following in Snapchat’s footsteps, Instagram has added a feature that lets users know when someone…

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Added by Joseph Little on November 29, 2016 at 1:26pm — No Comments

The TWO THINGS Strategy

“There are two things you must do to get anything in life you want,” my father would tell me. After turning 15 1/2, it became time to test this strategy out.

The first part of the deal, I had already nailed; maintaining an A average throughout junior high school. This first condition, I must admit, was pretty easy to do. For years learning, and learning of any kind,…

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Added by Michael D. Hargrove on November 29, 2016 at 12:52pm — No Comments

New Report: In-Dealership Transaction Times Improving, But Most Dealers Believe They Should Be Shorter

Unengaged wait time in the dealership outpaced negotiation as the biggest consumer pain point in the car buying process, according to eLEND Solutions 2016 Dealer Survey

 

Foothill Ranch, CA –November 29, 2016 – For the third year in a row, a survey of auto dealers, fielded by eLEND Solutions™, shows a distinct disconnect between actual start-to-finish transaction times and what dealers believe is the “ideal” time consumers should spend in a…

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Added by Crystal Hartwell on November 29, 2016 at 11:23am — No Comments

Using Marketing to Hire an Engaged Staff

The automotive industry has a sales department staffing problem – and a big one. In fact, NADA has placed the yearly turnover rate as high as 70 percent. Dealerships are in constant hiring mode to keep their sales floor staffed with enough employees to provide coverage for their floor traffic and to follow up with customers and prospects.

 

Since customer…

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Added by Mike Gorun on November 29, 2016 at 9:10am — No Comments

Design a Video Showroom to Banish Customer Fears

Car shoppers still hate to visit dealerships. Ask them why and they'll tell you they don't like pushy salespeople, they're afraid of being ripped off and that buying a car still takes too much time (among other reasons).

 

In an attempt to banish these customer fears, dealerships come up with marketing slogans like, "No haggle guarantee," and "Your friendly…

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Added by Timmy D. James on November 29, 2016 at 8:44am — No Comments

Pull the Plug on Your CRM!

Pull the plug? On your CRM?? What???

Yes, you may as well try it so that you are prepared for that Very Eventual day when suddenly you have “no CRM”—I mean, real dealer experience shows (more than once in 2016) that at least two of the top three CRMS will eventually turn THEMSELVES off right when you need them.

And these outages to date…

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Added by Keith Shetterly on November 28, 2016 at 3:30pm — No Comments

Consistency: Better Than a Crystal Ball

If you’re like most dealers, you may feel that you don’t want to inundate your customers with mail. However, the issue is that your competitors are most likely sending mail to the same customers that you’re trying so hard not to overwhelm.



It’s difficult to decide whether to mail regularly or spontaneously. You may be asking yourself: is there an equation to…

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Added by Alexia E Henson on November 28, 2016 at 8:04am — 1 Comment

Daily Essentials For Success

How do I keep productive at work? What should I do when there’s no floor traffic? Who should I spend time calling? I hear these questions all the time from my new clients.

Although most of us do need a little down time to stay sharp, it should never be more than a very small percentage of our day in sales. Once we accept the fact that we are in control of our own pay…

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Added by Michael D. Hargrove on November 25, 2016 at 2:13pm — No Comments

Sean V. Bradley Presenting the Money Mind Mapp at IS20G9 in Pheonix, AZ - 2016



http://www.BradleyOnDemand.com 856-546-2440

http://www.DealerVideoProduction.com/

Dealer Synergy and Sean V. Bradley Presents the Money Mind Mapp. The Money Mind Mapp is the first application of it's kind and has the power to help you make…

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Added by Sean V. Bradley on November 23, 2016 at 6:54pm — No Comments

What does change mean to you?



I was live on Facebook...did you catch it? Learn why change is such a necessary evil by clicking the video below.

We’d…

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Added by Paul Potratz on November 23, 2016 at 3:57pm — 1 Comment

Take it to Turbo: Foolproof Ways to Engage Your Online Audience

 

You already know your customers are online learning about the products and services they’re considering.  And you’re probably ready to jump in the ring and share some of your own dealership content to hook them on your brand—which is awesome.  But before you start throwing articles, pics, and videos online, there are a few things to remember. …

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Added by Joseph Little on November 23, 2016 at 2:50pm — 1 Comment

Recalls: Let’s Show a United Front in Solving this Problem

While it is still legal to sell pre-owned vehicles with open recalls, the National Highway & Transportation Safety Administration has advocated that these vehicles not be sold -- Similar to how it is illegal for auto dealers to sell new cars, or for any rental car agency to rent vehicles with open recalls. The issue is still being debated, yet, at the moment, pre-owned…

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Added by Chris Miller on November 23, 2016 at 8:55am — No Comments

Automotive dealership texting [VIDEO]

Have you asked yourself this question lately, is my dealership communicating properly? On average smartphone users in the United States send 764 text messages and place 164 phone calls per month. Without a doubt, younger users skew the data, but even people aged 55 to 64 text on average 80 times per month and 65+ text on average 32 times per…

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Added by Thomas F. Jung on November 23, 2016 at 8:30am — 2 Comments

Government Investments

Development processes in the economy is directly related to the investment. Production resources are transformed into an economic product and combined entrepreneurial initiative. Required control involved in the production has a direct impact on the resources. Because of various factors in the production, process creates a certain economic product - goods, services, and a variety of work.

Budget and public investments are part of the national income in the form of cash of various…

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Added by Anna Lynch on November 23, 2016 at 5:40am — No Comments

Financial Resources For Business

All the people in our time, graduate school, get one or more of higher education, and continue to work. Some of them prefer to be employed, and some want to do their work and create their own business. Most often, businesses are opening not alone, but with someone else. Whether it be friends, relatives - it does not matter, it is very difficult without partnerships. However, that would create a business, and, in any industry, you just need start-up capital. So, where do we get the money to…

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Added by Anna Lynch on November 23, 2016 at 5:36am — No Comments

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3 Types of Video that Lead to Increased Lead Conversion

Lehel Reeves shares three types of video responses to send to your customers that can increase show rate and lead conversions.
Thursday
Rob Gehring posted a blog post
Wednesday
Bill Wittenmyer posted a video

#WittsWiseWords: You Can Still Be The "Go-To Person" for Digital Retail

Digital retail opens new possibilities and responsibilities for engaging with today's connected car shopper. As Bill Wittenmyer explains, being the "Go-To" p...
Wednesday
Adam Swanson posted a blog post
Tuesday
Scot Eisenfelder posted a blog post

Auto Groups Overlook $230K Per Store in Used-Car Service Opportunities [PRESS RELEASE]

Study reveals that auto groups could significantly increase customer pay revenue by marketing to…See More
Tuesday
Reynalda Lor posted a discussion

Need Suggestion About Tesla 3 Floor Mats

Greetings!We recently got a bunch of Tesla Model 3 vehicles via a private dealing with the sellers…See More
Monday
Timmy D. James posted a blog post

Flick Fusion Introduces Dynamic Marketing Videos (DMVs) for Auto Dealers

New platform offers cost-effective, fast solution for creating videos that promote auto…See More
Monday
Mike Esposito posted a blog post

Auto/Mate Integrates Dealership Management System (DMS) with Storm Kiosks Inc.’s Express Service Kiosks

Albany, N.Y. – December 2, 2019 – Auto/Mate Dealership Systems announced today it has successfully…See More
Monday
Aadam Alford posted a blog post
Monday
Ryan Holman posted a blog post

Why Servicing Your Car Timely,Is An Important Thing To Marked In a Calendar

A car is similar to any other machine that requires regular maintenance. The cars are getting more…See More
Monday
Zoe Sewell posted a blog post

What Are The Different Types Of Truck Alarm System: Understand Their Importance

Do you own a truck? If you have one, in that case, you need to make sure that it is safe and secure…See More
Nov 28
Dave Anderson posted a blog post

The Golden Rule for Game Changers

It's not just what you don't do to someone, but what you proactively do for them that creates…See More
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