Stop the Trial Closes

By David Lewis

In 2013, we saw the greatest increase in retail auto sales in the last six years.  Industry researchers expect this year to follow in the same trend predicting even better sales ahead.  With that in mind, now would be a good time to discard some of the old practices that have…

This article was written by Mark Shackelford and was originally published on the Up to Speed blog.

Do you find yourself constantly concerned about retaining your employees and trying to hire the right people to take care of your customers?

There has been an awful lot of discussion about this topic and how to become better at your hiring…

Rory Vaden has a great weekly podcast called "The Servent Selling Podcast," that you should check out. Toward the end of his May 21rst podcast (go to minute 36:25 mark), he offers the "7 Truths About Closing the Sale."

I took some notes and shared with my sales team and thought you may find useful to share with your team. It's only 10 minutes long and made for…

No matter if your the boss or the employee, you need the right people around you. I find it funny at times that an employer keeps people under their staff that they are frustrated every time they see then. Or the…

Starting on 6/15/14, RepoVehiclesForSale.com (RVFS) will be offering a 30 day float on select bank owned vehicle repos. Some of our lenders will be allowing licensed dealers a 30 day float on accepted wholesale offers. Auto Dealers will have thirty days after the delivery date to pay the owning lender for the vehicle.…

Is your business constantly posting video content on YouTube, thinking that thousands of people will see your videos and provide your business with brand awareness? Well, if you are not posting your video content, you should be, but you cannot expect that just because your video is on YouTube, that your target audience will actually find it, let alone view it.

YouTube has billions of videos already uploaded, with millions more added every day. It is a free platform with very…

Here is this week's Use Car Market Report with the latest data from Black Book. Last week was a semi-short week as we all had the chance to remember and honor those who have served in the military. No matter where a holiday falls there is some effect on the rhythm of the auctions and buying and selling needs of the wholesale markets.

Overall the changes to the values were more stable with no extremes in the level of change. Even though there were comments within the Black Book survey…

Every single day salespeople come to work. They come with a purpose or an…

The key to achieving good ROI with social media and social marketing lies in the business understanding of how to correctly use CRM as a process and not just software. The secret is in their understanding of the R in CRM as a process for establishing meaningful relationships. The challenge however, is that as businesses seek out technical solutions as a means of automating…

What Were You Thinking?

       It has often been said that the questions are the answers when it comes to selling anything.  The better you become at asking questions, the more success you’ll enjoy.  The key is asking the right questions.  But, you can’t teach every question for every situation.  Otherwise your sales people will never leave the training room.

     There is one question that I believe fits any situation and it provides…

"Never Fear Competition,"

"fear complacency."

You don't have to be in a bad spot in…

The Valerie Fund and the Salerno Duane Buick GMC Giveaway! 

In order to increase the awareness about the Valerie Fund, the Salerno Duane Buick GMC dealership has setup a special sweepstakes by offering customers the opportunity to test drive or even buy a new car…

AutoSuccess Magazine and I sat down to discuss giving and taking the T.O.

http://traffic.libsyn.com/sellingsuccess/AutoSuccess_342_-_Marsh_Buice.mp3

Share with your team, I'd love to hear your thoughts.

Thanks for listening…

There's no question your mindset shifts when your staring at only 2 days left in your month.

When others wilt- you need to waltz. When others wilt under the pressure, electing to sit and accept "It is what it is" as their fate because they only have 2 days left, you take a stand and fight-vowing to dance with every opportunity you can…

The words "big data" have been buzzing around the marketing and advertising world for a few years now. Technology has made it possible to do things with data through analysis and proper utilization that weren't very easy a decade ago. It's a good thing, but it's not enough.

In the automotive industry, we see it used for everything from conquest sales to social…

In our modern world of technology and instant information, consumers are increasingly seeking answers to their questions online rather than asking a business for it. One way that consumers are doing this is through video content they find online. Video content provides many benefits for consumers as well as businesses. In the automotive industry, there are many companies…

It's always a pleasure to write a post about Success and we have some Great News! Rountree GM/Nissan in Florida hit the 200K Club! Congratulations to the entire Team!

In this picture from l-r Tom Dallett Fixed Operations Specialist, Dan Shelly General Manager, Donnie Rosbury Service Manager and Gary Halter Parts Manager.…

25 Things Veteran Managers Need to Hear

(But don’t want to…)

In life, we all need someone to just tell us the hard truth.  Even when it’s something we really don’t want  to know.  Call it tough love, a reality check, or the ugly truth..  It is what it is.

My wife is talented…

 Ramsey Mazda is Awarded as a 2014 Gold Cup Certified Dealer!

Congrats to Ramsey Mazda for continuing to provide the best customer service and loyalty as well as being a top performing new Mazda sales dealership in the area. This success has earned…