Turn your belief into routine

In ban the box states, an employer can no longer ask a job application about his or her prior (or presumed ongoing) criminal history.

Without the ability now to ask about criminal history, the applicant you hire might be a big risk, to you, your employees and your customers.

Today, the U.S. Equal Employment Opportunity Commission (EEOC), and many states, and even municipal governments view the use of background checks as an unfair hurdle to those with prior…

Conventional wisdom among many end-of-year car shoppers is to choose the outgoing model year in order to save a few dollars. However, an analysis by nationwide car lease marketplace, Swapalease.com, shows consumers can often get a better lease deal if they opt for the incoming model year, even in December when end-of-year negotiating heats up.

 

For example, consumers can lease a 2015 Toyota Camry for $293.71 per month, compared to a new 2014 model priced at $319.22. A 2015 Chevrolet…

Pro Talk Proudly Announces Inclusion of Internationally-renowned Expert Sales Trainer, Jeff Cowan in the “Best Training Day Ever” 2015

EasyCare, major sponsor for the event to be held at The Masonic in San Francisco, California this coming January 22^nd, slates Jeff as opening speaker for the 1 day event which also features 5 other presenters also credited as automotive industry's leading performance…

Hello and welcome to this week’s Used Car Market Report, with data and insights from Black Book. Thank you for tuning in and your interest in Black Book’s insight into the market for the past week. And what a week it has been with our editors tracking and reporting the used market, working on some residual forecasting for the lease and risk markets and also getting specific details into a couple of…

DMDIRECT announces Michael Vahl as Director for Software Design and Technology

Machias Me, December 15, 2014 - Former software designer for ADP joins DMDIRECT.  Michael Vahl has signed on as the technology director for the data mining company.  He is responsible for the platform design as well as adding innovations to the data mining service.  He has assembled a team of…

A little over a month ago, a couple of employees at a car dealership in Illinois published a music video on YouTube titled “Keys In A Box,” which parodied a sketch from Saturday Night Live. These two individuals proceeded to have a great time and showcased their dealership in a creative and fun way. Their reward? Over 67,000 views in just one month, as well as compliments from Jalopnik, Edmunds and AdWeek. I wouldn’t be surprised if this helps place…

WHERE’S THE GROSS?

How do I hold more gross? 

Gross is only a dirty word if you don’t have it. 

Tip's from Synergistic Selling.

Avoid the 3 top excuses for being a low grosser.  

Especially avoid the 3 worst gross killing closes

Learn the power 5 techniques to recapture lost gross NOW!

Where have the grosses gone? Have we forgotten the process of…

Great interview with Mark O'Neill. DealerTrak Technologies is leading the Automobile Industry with software solutions for dealers to help make the process of buying a car simpler and more customer-centric.

What changes are you planning to implement at Fixed Performance Inc. in 2015? Most dealers know they must make changes to their staff, processes, or maybe get a hand on their aged parts inventory...Whatever your goal maybe you must step up and take action. 

Most of these problems are not easy to fix. With time and the right guidance, you can turn…

Last year, WestJet pulled off an elaborate scheme whereby flight passengers met with a virtual Santa at the gate to share any Christmas wishes. Upon arrival, these passengers were beyond delighted to discover the very gifts they had just wished for circling the baggage carousel. The whole caper was filmed and edited into a story that has been viewed by over 37 million people…

Answers to your burning questions about Facebook’s big changes—and what you can do next 

With a single blog post, Facebook sent tremors through the marketing community in mid-November. The cause? A forthright admission that “new volume and content controls for promotional posts” will significantly decrease the distribution of this type of…

Written by AutoSuccess on 09 December 2014.

Showrooming has taken over the automotive industry with mobile customers changing the way in which dealerships interact with consumers:

• Are customers shopping your competitors right on your showroom floor?

• Has your dealership become over-run with smart phone engaged consumers, and you…

A Little Known Fact About Facebook



Having trouble managing both your personal and business updates on Facebook? Thinking about creating a separate personal Facebook page solely for business purposes? You don't have to. There's a very simple tool you can use to ensure you send the proper content to the right audience.



On this episode of…

I was thinking this morning about how rockets and Fixed Operations Customer Management are related. With all the news about the different companies striving to become the next NASA, it reminded me that we are all in a "Space Race" even though I know that the two subjects seem completely unrelated and are not even in the same Encyclopedia volume.

And I submit for your consideration that driving a rocket into space and good Customer Service…

I was thinking this morning about how rockets and Fixed Operations Customer Management are related. With all the news about the different companies striving to become the next NASA, it reminded me that we are all in a "Space Race" even though I know that the two subjects seem completely unrelated and are not even in the same Encyclopedia volume.

And I submit for your consideration that driving a rocket into space and good Customer Service…

Just over 4 years ago, I wrote an article about how much damage an irate customer can do in the digital age: Unhappy Car Buyer Gets 110,000 Views on YouTube.…