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DealerAddendums.com just crossed the 100 dealer threshold so I thought I'd post a short blog about it and how it came to be.

In 2011 Liqueo Inc launched…

Enter the Fiat Godzilla Giveaway!

For all the Godzilla fans out there, Fiat has partnered up with the new Godzilla movie to featured a handful of Fiat cars such as the Fiat 500 and the 2014 Fiat 500L being devoured by Godzilla. Surprisingly, the largest Fiat, the…

FOR IMMEDIATE RELEASE

ALBANY, N.Y. – May 19th, 2014 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Five Star Dealerships, an auto group in Aberdeen, WA has transformed its culture to one of managerial empowerment and has increased productivity with the help of reporting and dashboard features in Auto/Mate's dealership management system (DMS).

"Any time you make a big change like…

Here is this week's Used Car Market Report with the latest data from Black Book. It has been an extremely busy week for the Editors at Black Book attending physical auctions and watching other auctions online, while also analyzing thousands of records from remarketing data feeds from all across the country, We even had the opportunity to get hands on insight into a couple of significantly refreshed models that are soon to be hitting the new car market through the franchised dealers. Getting…

Special Dodge Double-Up Program in New Jersey!

With the Dodge Double-Up Lease Program, enthusiasts of the Dodge Charger and/or Challenger will be able to get a 2014 Dodge Charger or Challenger with a 12-month lease in NJ and upgrade to a 2015 model in 12 months with no additional down payment.…

In a recent study, Time, Inc. and Nuance Digital Marketing discovered that women are increasingly attached to their mobile devices. In fact, the study (called “Women + Mobile: The Unbreakable Bond,” found that 60% of women say their…

In part one of this series, I discussed the importance of dealerships using their data effectively in marketing and how, when done properly, it can increase vehicle and service sales while improving customer loyalty. Now I’d like to…

FYI Buy Here Pay Here people...

BHPHinterviews.com was just posted with 7 audio interviews with experts like Brent Carmichael from NCM. They are free to download and a Tablet Kindle Fire is being given away.

I personally did all the interviews because I wanted them to be content driven and NOT sales pitch driven. 

Let me know your favorite. 

Kenny

Last week, AutoPoint headed to the 16^th Digital Dealer Conference & Exposition in Atlantic City, NJ. We were very excited to see many new faces that were able to attend the Digital Dealer Conference for the first time as it visited the Northeast. Sessions were all well attended & attendees were very active in the exhibit hall investigating all of…

No doubt, Tesla has become a highly successful car brand with a growing roster of fans. The company recently introduced a new, guaranteed "buy back" program that offers to buy back a Model S between 36 – 39 months at a guaranteed residual.



On the surface this is positioned as a lease program. But it's really not a lease because you have to finance and pay taxes on the full vehicle.



Why can't you just lease a Tesla? Government regulations mean the $7,500 Plug-In Electric…

I read an article on communications.

It said that the weakest skill most people in the job market is lacking is communicating.…

IIHS Top Safety Award for the 2014 Mitsubishi Outlander

The 2014 Mitsubishi Outlander equipped with the Forward Collision Mitigation System has won the IIHS Top Safety Award for two years in a row. While Mitsubishi has continue to cut-back on some models, they are continuing to excel in the cars that they decide to keep in production like…

Millennials are extremely tech savvy. They are a different breed that will significantly affect the customer experience, the speed of change, and your dealership’s bottom line. So, it’s critically important to develop a plan not just to deal with the buyer but your internal customers as well.

Key Point #1: Millennials multitask, walk, talk, listen and…

In a heartbreaking video titled “The Importance of Appearances,” a social experiment unfolds that sets up the same scenario with two very different people. In the first scenario, we see a person dressed as a homeless man collapse in the middle of a busy sidewalk, as if he were ill, and begin to cry for help. The pedestrians look curiously, but continue to walk by the man as he lies there for over 5 minutes with no assistance. The second scenario shows the same incident, but the person is…

Today’s Women’s Wednesday is about becoming new leaders in the growing and dynamic market of women consumers.

As competition tightens, the need for exceptional leaders at dealerships couldn’t be greater. Wayne Gretzky, the hockey legend, explained the key to his success, “a good hockey player knows where the puck is – however, a great hockey player knows where the puck is going”.

To be an exceptional leader like Gretzky, a proactive and anticipatory approach is important.…

In order to be a highly successful business, you need to have a solid organizational hierarchy. Learn what you need to create an organizational chart and how it will effect your organization's growth.

Do you give them choices, or do you give ultimatums?

The way you get your team to become compliant with necessary changes makes all the difference. Click the link below to hear how Paul accomplishes changes that he does not have to reiterate every week.

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