All Blog Posts (12,563)

Facebook Marketing Goals: The Aggressive Approach

Tigers

We’ve taken a look at the safe approach to setting Facebook goals. Now,…

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Added by JD Rucker on February 24, 2013 at 6:00am — No Comments

Every Dealer Needs to Be on DealerElite. Spread the Word.

I'm a big fan of collaboration. Always have been and always will be. The idea that two heads are better than one gets multiplied exponentially as the numbers improve. The whole is greater than the sum of the parts when discussions, best practices, and trends within an industry are discussed.

It's for this reason that communities like DealerElite need to…

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Added by JD Rucker on February 24, 2013 at 1:17am — 9 Comments

VIDEO - Horrible wreck @ Daytona NASCAR Nationwide race (updated)

8 am / Feb 24 - ESPN.com reports 14 treated onsite and released; 14 transported offsite for treatment, with 2 critical and expected to survive and NONE with life-threatening injuries

Thoughts and prayers are with fans and…

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Added by Big Tom LaPointe on February 23, 2013 at 5:30pm — No Comments

Unauthorized pictures of new 2014 Jeep Cherokee have been emailed to the media.

 

 

Unauthorized pictures of its new 2014 Jeep Cherokee have been emailed to the media.

If you want to see the first image of the 2014 Jeep Cherokee go to auto-enthusiast site www.Jalopnik.com.

It taken with a phone-camera while no one was looking at the shooter. We believe it was taken inside the factory, it was likely an employee or a visiting supplier.

 

Tell the dE members what you think of the new look.

Added by DealerELITE on February 23, 2013 at 5:00pm — No Comments

Be Careful what You Advertise on Facebook Sponsored Stories

More businesses are taking advantage of the inexpensive advertising options that Facebook has available. They are far from perfect but they have value simply because they get the brand out there without a lot of cost. The affects on reach are so dramatic and the dollars spent are so miniscule that many…

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Added by Louie Baur on February 23, 2013 at 4:00pm — No Comments

Facebook Marketing Goals: The Safe Approach

Setting goals on Facebook is extremely important. As I wrote last night, it’s the root cause of one of the biggest challenges businesses are facing in Facebook marketing: a lack of a proper strategy. If you…

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Added by JD Rucker on February 23, 2013 at 6:00am — No Comments

The Columbo Close On dealerElite.net

 

Columbo, the 1970's classic TV detective character, was one of the best closers of all time. While he wasn't employed as a sales professional or ever earned commission, he was a master closer. It…
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Added by MANNY LUNA on February 23, 2013 at 2:30am — No Comments

How to Suck at Social Media

We've all seen them. The market is been flooded with it. "How to succeed with Social Media," Top 10 Facebook Tips and Tricks," "Best Practices on Twitter." Don't get me wrong, the information is very useful and appreciated, but there is one problem... it's all the same information over and over again.

In the spirit of something new, the exact opposite…

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Added by Ryan Gerardi on February 22, 2013 at 4:36pm — No Comments

Be Different, Be Special, Sell Yourself and Stop Trashing Your Competitors!

 Be Different, Be Special and Sell Yourself.

“This would be a great business if it weren’t for the…

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Added by MANNY LUNA on February 22, 2013 at 4:30pm — No Comments

A Case for Posting a Dozen Tweets a Day as a Business

A Dozen Eggs

“We have a rule at our dealership – no more than 3 social media posts a day. Yes, Twitter is included.”

It’s not a secret. Those who follow me on Twitter know that I post 40-50 times a day. I’m a guy…

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Added by Louie Baur on February 22, 2013 at 4:00pm — No Comments

Content is Still King: Signage provider inks exclusive Multi-Year Deal

NADA (Orlando, Florida) – Digital Dealership System Inc., a Florida-based digital signage provider of customized in-store marketing for auto dealerships, today announced a $5 million, multi-year exclusive agreement with DemoCoach Products Inc. to supply DDS with new vehicle video and editorial content for its customers through DDS signage products.…

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Added by Todd Katcher on February 22, 2013 at 11:30am — No Comments

ClearMechanic Announces Major Product Enhancements

http://bit.ly/WZWoxG

Added by Ken Hite on February 22, 2013 at 9:39am — No Comments

How It Can Be Cheaper To Buy A New Car Than A Used Car, States Mercedes-Benz Hertfordshire

Car dealers are able to offer discounts on new models to help move them, which allows car buyers to experience these savings and experience significant financing deals. The sticker price may not be lower, but all other costs associated with owning the car is lower, which is where car buyers mu

st spend the bulk of their time looking at costs.

New car dealers in Stevenage L…

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Added by David on February 22, 2013 at 9:00am — No Comments

CarsDirect Is Giving Away 25,000 Banner Ad Impressions & A FREE iPad Mini - To Incentivize You To FURTHER Your Education!

CarsDirect is proud to be a sponsor of the Internet Sales 20 Group, taking place March 19-21, 2013 in Dallas. This exclusive, attendance-limited workshop will showcase a panel of the most successful dealership owners, managers and industry experts who will share their secrets on what is working in today's…

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Added by Sean V. Bradley on February 22, 2013 at 6:48am — No Comments

Define Your Facebook Goals Before Determining a Strategy

Aim

About a month ago I was asked when speaking before a group about what I thought the biggest mistake was that businesses were making on Facebook. I replied, “lack of coherent strategy” and went on about how too many business pages seemed like they were posting for the sake of posting, that they didn’t appear to moving in any particular…

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Added by JD Rucker on February 22, 2013 at 6:00am — No Comments

Triberr Increases Exposure with the Power of the Like-Minded





While learning incredible things and meeting equally incredible people at the New Media Expo in Vegas, I ran into Triberr founder Dino Dogan. I was using Triberr a while back but stopped because it became too hard. The site used to be automated – set it and forget it. They turned it into more of a curation site and I fell…

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Added by Louie Baur on February 21, 2013 at 4:00pm — No Comments

Mercedes claims 2012 luxury vehicle sales crown; says BMW lost

In a classic case of "he said, she said" Mercedes-Benz U.S.A. president Steve Canon boasts that R.L. Polk registration data shows they outsold BMW in the luxury vehicle segment by more than 5k units in 2012. Regardless of which German rival truly wins the crown, it will be the second time that Lexus misses the top spot, after leading the pack for 11…

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Added by Big Tom LaPointe on February 21, 2013 at 11:00am — No Comments

At the End of the Day, We’re All In Sales

2013 is off to a busy start.  The automotive industry is coming off of the best year in five years and there is certainly a feeling of promise that 2013 may be an even better year for retail automotive than 2012.  Innovation, technology and connectivity continue to advance at lightning speed.  Consumers are online, on smart phones, on social networks, on review sites, on tablets and devices, sharing information with one another and trusting advertising less and less.  Businesses, including…

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Added by Kristen Judd on February 21, 2013 at 8:42am — No Comments

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