There has been plenty of controversy about cars.com and other vendors taking dealers inventory and feeding them to some really nasty anti-dealer sites such as cargurus.com. I believe that Jim Ziegler has done a great job standing up for the automotive retail community by fighting for what is right. I am seeing dealers cancel cars.com left and right while others just…
ContinueAdded by Stan Sher on May 27, 2013 at 1:41am — 5 Comments
http://www.internetsales20group.com
Why Should Car Dealerships Train? - Automotive Sales - Car…
ContinueAdded by Sean V. Bradley on May 26, 2013 at 7:57pm — No Comments
Added by MANNY LUNA on May 26, 2013 at 5:30pm — 1 Comment
I can relate to this as I had a colonoscopy in Bogota, Colombia and did not realize that I was not going to get anesthesia of any kind. I almost got up and left but I had been ill for 4 months so went through with it----------OOOOOUCH!
Two patients…
ContinueAdded by Bill Cosgrove on May 26, 2013 at 11:30am — No Comments
Facebook has a promise that it has made to businesses. It’s not an official promise in writing anywhere on the site. It’s an implied promise. “We have the attention of the masses. If you want to get in front of them, we’re the biggest game in town.”
The unfortunate reality is that the majority of businesses, particular small and…
ContinueAdded by JD Rucker on May 26, 2013 at 9:00am — No Comments
This is an actual email I received from a customer:
“I have been looking for a truck for a while now and happened by your lot at about 5 PM today to see if you had what I wanted. I drove through slowly, looking at both new and used. One of your salespeople - a lady - smelled blood in the water and started following my car on foot as I drove around.…
ContinueAdded by Marsh Buice on May 26, 2013 at 1:00am — No Comments
Hi Guys...I ran across this today, and it so much speaks to us in the business we're in, I just had to share it with you all. It's just…
ContinueAdded by Mr. Natural on May 25, 2013 at 4:30pm — No Comments
In many ways, Facebook has lost some of its luster as a business tool. It isn't that it's not possible to properly market a business on the platform. It's that the complexity of the EdgeRank algorithm mixed with the touchiness of the advertising formats has many turning autopilot onto their pages instead of investing time or money into them.
They just weren't seeing a return on investment…
ContinueAdded by Louie Baur on May 25, 2013 at 12:30pm — No Comments
Commitment. It means different things to different people. When it comes to social media marketing and Facebook in particular, it means making the choice to work hard, keep going, and stay disciplined.
Facebook is extremely fickle. Its algorithm relies on momentum, something that dies…
ContinueAdded by JD Rucker on May 25, 2013 at 9:00am — No Comments
So, you have a Facebook page for your business. You’re ready to tap into the most powerful social site in the world. You want to get fans, to get people to like your page and hear your messages, to communicate with them in a meaningful way and to help drive more business.
You…
ContinueAdded by JD Rucker on May 24, 2013 at 9:00am — No Comments
If you the Dealer think you could or should be doing better, you need an experienced independent Consultant.
If you the Marketing Company are putting your reputation on the line and driving traffic to a Dealer…
ContinueAdded by Bill Cosgrove on May 23, 2013 at 2:30pm — No Comments
MAXIMIZING SHOP PRODUCTION May 2013
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Added by Rob Gehring on May 23, 2013 at 9:37am — No Comments
If your friends jumped off a bridge, would you as well? Is that what your mother always asked you growing up? When caught making a mistake or doing wrong, children will always look to point the finger elsewhere. They’ll blame it on a friend, a neighbor, a bully, or an instigator. They were just following someone else’s lead… even if they knew it was wrong. That’s their excuse.…
ContinueAdded by Joe Webb on May 23, 2013 at 9:10am — No Comments
On June 5th, I will be presenting a webinar called “Beyond the Basics: 5 Myths and 10 Rules for Advanced Social Media Mastery“. It might as well be called, “Stop the madness because the social media world is going down a dark path.”…
ContinueAdded by JD Rucker on May 23, 2013 at 9:00am — No Comments
Many sales people tend to always be chasing the next customer and worrying about the next paycheck. The good news is that this is unnecessary and can be fixed forever in two years or less. Sales people can eliminate future sales and income anxiety once and for all.
What’s the key to creating freedom? It’s marketing. If you are a sales person who is waiting for your business to provide an endless funnel of prospects and buyers, you are living in a fantasy land. Even with a ton…
ContinueAdded by Mark Tewart on May 23, 2013 at 8:30am — No Comments
Hotel chains across the country have long had problems with customer loyalty due to an inconsistent customer experience. In researching the problem it was found that the prime reason for the disparity in customer experience was due to the growth of each major brand. Hotel chains were acquiring new properties and, in many cases, simply slapping their corporate branding on…
ContinueAdded by Richard Holland on May 23, 2013 at 7:20am — No Comments
“Only the paranoid survive”
– Former Intel CEO Andy Grove
Things seem so good in the enterprise technology universe right now it is a little scary. The IT transition to…
ContinueAdded by Bill Cosgrove on May 22, 2013 at 8:44pm — No Comments
Join the PCG Digital Marketing team tomorrow, May 23, at 1PM EST as they discuss advanced metrics for measuring success. Lead by Chief SEO Strategiest Matthew O'Such, this free webinar will help dealers understand how to use Google Analytics and other website platform reporting tools.
Don't miss out, click the link below to register:
Added by Brian Pasch on May 22, 2013 at 1:03pm — No Comments
My name is Chuck Brumm, with Peak National Promotions. I have been in the automotive sales, training and management for many years and have a great understanding of all aspects of the business.
Peak National Promotions is a full service High Impact Direct Mail company that WILL bring traffic through the door and maximize every sales opportunity to it's fullest capacity with or without an experienced staffed customer retention closer. Most importantly, providing…
ContinueAdded by Chuck Brumm on May 22, 2013 at 11:30am — No Comments
Take a look at those familiar little icons in the top right corner of the screenshot above. Four of the primary social media sites’ logos adorn a prominent position on the homepage. It’s not an uncommon sight. Some put them at the top. Other put them at the bottom. Some make them large and prominent. Others make them small and subtle. One way or another, most dealerships put…
ContinueAdded by JD Rucker on May 22, 2013 at 9:00am — No Comments
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