Is The Road to the Sale Obsolete?
A lot of conversation these days by 'New Age' - 'Next Gen' - car people saying the 'Old School' sales processes are no longer valid with today's consumers.
Just the reference to the term 'Old School Car Guy' is an insult designed to conjure up mental images of an extinct Mastodon being sucked down into the tar pits after eating the last brown shriveled leaves off of the trees. The hidden message in these terms is…
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Added by James A. Ziegler on November 15, 2011 at 6:47pm —
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Weighing the high prices of gasoline and the public’s growing concerns about global warming, air pollutants and environmental health hazards, it’s not a surprise that fuel economy is playing a larger role on people buying a car.
To help car buyers make a more informed decision about the cars they buy, the U.S Environmental Protection Agency (EPA) has designed a new window sticker full of information about fuel economy. This sticker is on all new cars, light trucks and sport utility…
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Added by Stephanie Lunsford on November 15, 2011 at 5:04pm —
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Optimizing Facebook Marketing for Your Business
Facebook offers many ways to promote your business to its online community. From creating a Facebook Page for your business, to starting a topical group, to launching a targeted ad campaign, Facebook is becoming an increasingly important component of a company’s online marketing plan. Following are some Facebook marketing tactics that can work for your business:
- Share your content. A Facebook presence should be…
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Added by Daniela Francheska Sherrod on November 15, 2011 at 4:52pm —
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Stop giving away additional, incremental sales and gross! Today's NCMi Up To Speed blog discusses how to set up an AS-IS used car sales process in your store.
If you're not in the AS-IS used vehicle business, you should be!
By Garry House, Director, NCM…
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Added by Robin Keller on November 15, 2011 at 1:40pm —
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Educational video: "the general duty clause explained". The General Duty Clause is one of the top ten OSHA violations for dealerships in 2010-2011.
http://ning.it/w1YYDu For a complete overview of top 10 OSHA citations by auto dealerships: http://ning.it/v0xq0B
Added by Patric Timmermans on November 15, 2011 at 11:24am —
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We have been helping Dealerships all over North America for over 20 years now. We have been working with Sales, Service, Internet, and of course Social Media departments as well.
The Fantastic thing about "Most" service departments that we work with now is Dealerships have a large database of customers but they are not "helping" thier customers manage the service of thier vehicles. For example if all your service team did was bring all or most of your active service customers in "one"…
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Added by Ian nethercott on November 15, 2011 at 10:00am —
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How encouraging is it to see progress in what others choose to accept as hard economic times?
Winners create and…
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Added by Jason McIntosh "Jmac" on November 15, 2011 at 12:30am —
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The AutoDealerTarget Roundtable, hosted by Tom Kain and John Miller is broadcast LIVE every Tuesday night at 10pm Eastern / 9pm Central.
***Don't Miss This One***
This weeks Featured Guest is Jesse Biter of Dealers United
When: Tuesday, November 15th @ 10pm Eastern / 9pm Central
Join Us: Google Hangout, Live Broadcast at…
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Added by Tom Kain on November 15, 2011 at 12:28am —
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Tracy Myers has made his Cinnamon Challenge famous in YouTube. You can watch a number of staff members attempt the Cinnamon Challenge and the videos are great!! Most of them FAIL at the…
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Added by Brian Pasch on November 14, 2011 at 6:11pm —
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Used car prices have run up 20% since January after falling for much of 2009 and 2010, researcher Kelley Blue Book said Monday. And Manheim Consulting, an arm of one of the nation's largest wholesale used car auction companies, says prices are being bid higher than at any time since it started keeping track in 1995.
For…
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Added by Daniela Francheska Sherrod on November 14, 2011 at 5:42pm —
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The experts have been saying it for weeks. Lower your used car inventory now. AutoRemarketing.com says "Kelley Blue Book calculated that used-vehicle values dropped 2.6 percent overall in October, marking the fifth consecutive month of wholesale declines.
Since peaking in June, KBB discovered used-vehicle values overall have sunk 10 percent with the most pronounced…
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Added by Adam Barish on November 14, 2011 at 5:13pm —
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Just as successfully building one's dream house requires an architecht to create a blueprint, envisioning a relationship in it's final form is crucial in building it successfully. The same holds true with a strategic buisness relationship.
…
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Added by aaron kominsky on November 14, 2011 at 4:30pm —
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How to get a higher return on your advertising investment
The car business has always been a red or green business when it comes to advertising. After losing about 17,000 new-and-used car dealerships, the auto industry, plus many of the advertising mediums are having to change business models to cope with the changing economic platform. If you plan on being one of the surviving dealerships then you will be re evaluating and changing your advertising model of the future.
I…
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Added by Daniela Francheska Sherrod on November 14, 2011 at 3:59pm —
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The end of the year can be a very exciting time for people who are interested in the car industry. The weather gets colder, convention centers are getting ready for the big auto shows and fresh models our coming out from behind the scenes. While new cars are coming into the spotlight, last year’s models are being forgotten about.
What does this mean to you as a new…
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Added by Stephanie Lunsford on November 14, 2011 at 2:33pm —
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Success with Social *Engagement* Media depends on the elimination of Sideways Energy. After you’ve established your game plan, selected the Social Media platforms you’ll have presence on, and identified the…
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Added by AutoUpLink Tech on November 14, 2011 at 2:30pm —
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Hello group!
If your dealership is in need of new car inventory and can't wait for your next allocation; or you have ageing units that has a birthday coming up, or already had one that are cluttering up your floorplan, Call Courtesy Locators, (the nations #1 new car locator) we specialize in foreign but also cover Chrysler Jeep Dodge!
Our phone # is 386-313-1949
(We also have our own freight company, Onward Transport) So if you need a quote for 1 car or 25 anywhere in the U.S…
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Added by Tony LaFreniere on November 14, 2011 at 11:34am —
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Just want to share the fastest growing site for dealers thats a wonderful
alternative to auctions, i signed on and couldnt be happier
iqinventory.net
Saving a lot of money and getting deals i wouldnt have had,
FREE!!
Hope it…
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Added by Harry Seretti on November 14, 2011 at 10:57am —
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I think it's about time we take steps to more accurately represent the strength and assets of women in this country.
Added by Mark Dubis on November 14, 2011 at 10:30am —
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Quality Vs. QuantityThe ever going debate of what is most important in sales and auto sales more specifically. Do you prefer a lot of new customers with no preference or loyalty to your business or your brand? Or would you prefer a more manageable amount of customers whom you have a relationship, done business with, and that have loyalty to your business, product, and…
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Added by Noel Walsh on November 14, 2011 at 10:29am —
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The Scene:
Ryan (George Clooney) and Alex (Vera Farmiga) are in a hotel lounge, and are emptying the contents of their wallet - and purse - respectively all over a table. It is all MEMBERSHIP CARDS.
The Conversation:
Alex: "Oh my gosh, I've heard about these but never actually seen one," she says while grabbing a black card from Ryan. "Is this an...."
Ryan: "Onyx card. Yeah. I was pretty excited the day that puppy came…
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Added by Will Michaelson on November 14, 2011 at 10:16am —
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