Dealerships are jumping into Social Media and I’m excited. But who’s going to manage the beast? Back when the Internet was emerging, dealers or GM’s would assign someone in the store to handle it ‘in their spare time’. I was one of those. Today, dealers should be cautious

using this same tactic for Social Media. As we found out with the Internet, Social Media is not a fad that will be gone in a few…

Mobile Marketing comes in many forms and each can be beneficial to your Car Dealership. Text Message Marketing (also known as Short Message Service Marketing or SMS Marketing), Mobile Websites and Smartphone

Apps are the three dominate forms that Mobile Marketing comes in.

Considering 85% of Americans own a cell phone, while only 80% have a

land line, it seems that Mobile Marketing is worth looking into.

Text…

AdAgencyOnline.Net, a nationally recognized automotive advertising resource / networking portal, announced that they will reviewing a respected auto industry focused Internet marketing platform, AutoRevo, on their blog talk radio station WAAOL, All Automotive Advertising News All The Time. Philip Zelinger, the President of Ad Agency Online, L.L.C. and the host of WAAOL, will…

Imagine the incredible results you’d have if you and your team really focused on a consistent basis.

You’d likely…

• contribute more
• waste less time ramping back up
• serve customers better (internally and externally)
• find more customers
• come up with more ideas
• plan better
• be less frustrated and stressed
• help others focus more (by…

When we sell something, a verbal thank you is almost automatic – so automatic, sometimes it can be perceived as less than genuine – a “comment on the weather” filler at best.

Should we do more? Of course.

Most of us work extremely hard to bring in new customers and once we do, we’re given an opportunity to begin building a “barrier to entry” for our competitors – a much more enjoyable position than fighting through…

Back in the day when a sales person brought an incomplete offer to the desk, I would just get up, and sit down with the prospect and finish getting the complete offer. Teaching and Training at the same time.

When confronted with a difficult deal, instead of going back and forth, again I would sit with the prospect and work on closing the deal.

In addition to setting records, this method of management caused my sales people to be very loyal. When I retired from…

http://automotiveinternetsales.com/profiles/blogs/automotive-internet-sales-is

BEST Dealership Video Testimonial Contest... I am giving away $300 TODAY!!

This is one of the videos we received LOL!

http://automotiveinternetsales.com/video/deer-hunting-chevrolet

Do…

As we all get ready for the Holiday season, some of us are already starting to put together our goals for new year. I know, but it is just around the corner.

I just wanted to share with Dealers and others today, how you can increase business and start saving tens of thousands of dollars. In the new age of marketing your business, all the rules have changed. The question you need to ask, looking at your efforts, is this: Do our efforts expose, acquire or engage our…

Facebook Is Bad for the Web, FCC Is Bad for Smartphones